Columns
April 10, 2014
Eric Covino is founder/president of Creative Signals
{"ct":"Rnrm6XXJhgn5AMzt3ASDGU+GA32hJw1iMg5kPBybVE83WjSe9ur92CCxsVwV4nNVVJ3xLrK63BZVNUnQVZ6lNQPsk2bnsXaHwNeL+i3VqSIGqaWyN5ce+UZg909U8XxVYWJh4x6sllvCHOuUJd3iYMzTI+C7l6RtVb4DXWchbO5JkX5o3QZfrKqDw3y\/vUeYWW2hI3RAHKcm8gq9em53lR0+zBGyZlKJzuKaMR0+881DBgEYIsxLwUoAarkxb9hAxUgT6gnU0M8oIN8rEkw\/a3FGJkrVN4V0HHBiMTw7sO7MZX3Ghtxaqs8aGMY7JcsDEBF42COS66W4WcW8mLhj0e7QH\/0gtndUREMT0tUlUm2VL5KfkX\/9Ofp8LVXay+BWkTi9kgC0s3hxC4w0ANIZrBmEVQCnoTj0luy98P+xcwlXStd049majbdwCnmyWRtyJWlQdbzwRe2mG2pfUCo3Z1IwhArIz+0rdb+EJYssxOhZPU8uI7Ia6jXfTe1oueECiVsgFhUmBe5Uib+cEl9giar4kutEXiTsoO0rDgPF\/tCKd\/8BGw8rtmVbXqXJd3G\/NQL5ImWdQ33EI3rtCWmTXjqcHg+n6cnLvcG0OLsRBCDGhGamHjTKDB9OhHzuVI6bZ3bbAYw\/ZNyqdHaD3UfZy3EmWbe0RS2V4J2iVW04FjIN3AIheG79BgKBSazWsRPHFWbZ+SnHSI8vj2ks9E6Di\/rMQJVyIjLgmqGF9QVfDCNoZ\/mGAksAs0mp6gmTyWO1cLqpmKNL9fz8n7mE99RIYHOkmrrzD6M\/2NFuymRQaYp5FK\/HUd1Ol9d0svJP16DspW5F0Ah5cZwH56iVneGdfm+o9WNrZUT9k+TtQx4huZL3xDqFH4Zjf9HAPdNisF5Ujkauvhvh0ZFtEhYHRXd\/uwB8fmXE23IpaKgQdTtQIzN55a9A3Jfnc3X1vAc9JhR5gI9zOUvzrKVPD8Ex1TkdehgrgAJ\/S5Jq12OsdYshAPbTMGHr+4QiA60aeyeHuo5\/z192G9kjjCrSO7oKb\/Zur9kmBFNSjmRzTI06U8Dk2BzUG1bk2WsRBHH63JoS0rRSedniU3BgEIeStlTysMsQdFDkis8n9HqtFK1AzKCAyf9lNtVaQ0CDuCjooG4VOne02T4txbCP\/ev6aq8iN+jsBjqOYwN9a1oUoZl4KInyAmf6ssENqr6v28WEXC5lhoQsdC10R6D3uRZovKsGBqe4BYwJCz5ki2aksPNO6RQK9TBNhZFjXkGAIk04hfKdsnckfJoDb8CB22fae5BwXHtItKKIy63vR9x4cIxuZuo0Tw0DMmUARTaXglXd+V51vd58DSjOo85BRxtBSmQ4enZi2T1H3M0jrJ4SO4eTvmpQoCzWpnEetkAJCp7y0TnjULSxba\/r76s5QHuJp90KyqtNmlQW7QkQ2YUh3QjcKYWDgAamzjUckh6rpM2XqhIKpg9nsiCWqEkUbqKSSfqL1iS7t4woByJi0CueCpOzqkTFmNdyLowXD0E0XeNauxNN\/u5UNUMRo4Xsr\/mtQ4lbqeV2Tk\/tCUDy+Xckrl9\/xLz1G+us6YohTmPIDH0eIPs06Xv+cyXvgrqvaXV9pLVWeHv5LEZwqXk3RZngkKkYAi8XrRgJ8zBB1QKdsPcsa2zQsmaSjlvdZFSMJrECcktEI6OTxkTH6c63+D0IADeObDlSSXLoQ+LDf72RVbCY3BJdImgzx1pBTrDAoQ61GoQ9+GVj3XkRbCxovcaKOfxjVU05WYeqS7lO19tuDzozfDeOllrQDNhruckPISUXW5edjhZEl2AsuSV+iS6ZE4EHNC1Pcp4SI03PFaIsyjHY4lL3CEl3GSXESbbEclr5AwnQegJW7Wa683W4hO+nyd4UmsqzmOs9+Ij610OGR36yKaPzrS7tOCAwr77Kvp96IYSAdLmNCVInD0NgwFWK\/u4G5Z0C9ZaEUv8FDpP20JARMQsIAMHZQnD5i5mk1fdZaBxqxM45tf+QPNyKuaMr4TTLDtiY3A7sKZd3OUNXKPD9VwO6nm+UGzp4OWEVzziAoyjDQneXs+fNbSfan3DNg87+YBybh4ESfYFXbLrCY7Q6gVifm5wmgTYUaN21EuOnxXoXUlUXY52BeNvedLJA8X2W3zqyC1lhSjMBdqX87ldjnrnYPLgwiQAqqD7P94rQ7u01gq8imzxaB7k\/7Z\/HU9QGJYrFHhOytRM8fkR6ntVrjkpfGNI9Xih3RLiQYmmd+MLQqdl4cdM9BJ3uDHRoMFwnniPyWos9nXR50xVxJD5ANJPamulxCa\/b55xVdQZKRzZyZ5gTOGdmBXmBwBkG0ZcQs8GTtv8ZvNmwXizEF6zEjvopg+FOaVGo+acZ+apD7XT22j1PAJptmfmMJibu3AML6Tz0021GJ9HBOmBEEVh\/WuTNHz1b4lgap\/BR46ZS650ipsv6mA3ZMcbyxyuqeAqgrY\/plsNDX7Fi2962864Ub82MB5kZSgbz1IG+YkG2gwZTbOyCUqg9aM7PZM8NQKcSEYhLouVpTyotH2hjTdcCfsT\/1f17V\/HNwOFs510okMpNQpN0\/oNEopE+T+ieQiqjrttgS9pIeSzSxc649j35L5\/THPPGupr\/LzFJ+ONwdkGFc7tCv+Y5x7QNIU0rJKblsueCVPQlhWbBeBPcesiMAqjg5sRPX6W2kpfH6CXka\/IDFzBqXT7Dl5TP+ssRe+77de3ovUOxQygvqx50YrQ3gWeUSzfPu7hjMKrNLVTh6KbzqO9cdWjafrRlmsB1aQumUz+C2mPk4Mc8BEe10CBEomJwie\/pWGRAKWydQSg1FkoVo4vVjTvP6NqdKoucY8ipWc85QydHK\/u9vwiG2DY26wRmQZe5n\/6hU7Vnk0RpY5Ho4pWEHblfSaUG7CN+HTpU6L5I3B9fiidj79uV5A4VB0HAUMH+2HZHpMy8z4BmYOkrWC+cSdoTwHQRlFuf1e0LHUNZbEv3iMsjBvmG1WeFW2cobny1rookRi\/AJRywagw\/+nbz6NKbqKeLEHNJYNF8Cna8rExpNNK2NgEj18jBc0teytB7nPwuUcpd6xVjS0eNj9NAhP3ugntBH0h6CtqtTuolphvIHCaUcVb0O\/rckG+2\/pRu3O6m5dXUuQexynWbs+SPdBe8Wno5pUqToHL8sj8iR50sDwk6oIfIFrPDTVLjHKvcJcrdQchs9qDlvdnsCQEjL5Yc+JQP\/T2feybpn1P5hCc1v1jX7+K8LLFRT10PrhQpyLc\/KMISeso7TRItSF09OJ65iPisF4JVKytePZKIe5zA1rvvMXmWszdU2o691DIUuv4QwZognOzQX5xEEbOHPAXngHXTFLOnIN7p1R5O4j4u8gETNBcRPQRjpdMKTNRbq0qft6eueqqR0QjJ77BodegyHPt7P4ojSRyXcNe+JWzz8KPUXaFi2jZaBGbd3Bo0DgELkiVnO308pzIUZzPE5A40qUIfeRcAN6JfXqm0\/wG39rXbv0lwEVNzRfkszrNMz\/zjBB3oR2R51Q2aJgOxCKcnXT48QSahgZ8BaDcLVcyoeSVKtQW17kXbF+PACMCaLrLsnhVzK9dEn5W4xx5z5Be\/+A29HXZyM2tO3jAJ6X\/lNYYsHuYYcDtUOMrXwcnzxvhPBC1myR8HSXIWgLzAdxZ1P1+J8K7\/hmliXyH3evn1aRqu3mQ+ucjutSL7Ise3MJhaDABR\/UTUEVccmgLcH+80ymLrXogfilmUYr6q8OV8i5m7Xl2KnsdL5KO91us9MfrEz8ytGzYWCocdkRWhnwRBZxYwrnbU4ZDttlqbWyXKrBGlnCOv5hshIzk8xA6cmcUCKVc884AVrdLzkY9TzJL+Iz7dt6BSdyI6wEo6myv\/SZ\/VHo15i6aSX84VKIeWy7gkysdOvuvonTe411r48O9E\/AA9AFgwEDJTEkuQbTvpC+9jEfAIaWKD9aHXRWz8QuJQaQdqN19GjJigk4p1JV9781WQg5frM5A2ETj\/9E2HBaxBK8bXOXPuEIOC0LU+WR0j7MpUeS26rMdRtuIFj18kGqQTYiGHr5ItIS7OnqpYo6c6MqcWA9fBluNpbsLkrcele+SXFPuAZyf24SUI7x9nnkHgzi2zmHY2Q0sE0vhDN+bC67oHP21oSKkcy0fATi65701jwpMLaES6dHdjKCvEGMN1zuGxTg9i\/oTOZrfBlvER6O\/mFEcXAXKzqRdX1E+a41DDLclIBsCqhoalPYCNB2E3k+yJ5X5D24rohc75jtGOTnNK+LyH+2rOUC\/VaDe1\/JOKbXmiDdvN5qM2ERATY3BqhV7OJi\/Bie7K6KxtfuQGXw08Gqvj74f0FgyfUHBlGbIsnU19Z\/S7jRVdXl4OvJ6XhamGtEm8YQK6IsdLJehOk5p3QPb6ctlk8GWMt+caLjkvFvUIAoaZA4\/+9hUTtCW8tcrtjXGhLN7IgXIdAjnjQPLt2JJdodYSGB9MO25pI3EDm3+vu735NaJDDJNm3VH711hQXtdq1Lsrc0fnwZSn1nnbVUXZA35210fQuDxy6LdcsNTW5L1bY4U9C+G1qAyHjRWq0vyjYaIYAxJIHY5B\/Z73ZGyw\/BENZwaVkIah9EBcclcOL7Qt33DK1zSNjtZlL\/ihMxLXDoY3KaJFnhX\/p4Kh3BRD3MYMjKxdr1sEDyp2y+ioUJyFb6I4b1KpCghoLXhpfa4Z9I0SbRrkESKoBACoHujlpjfko1Qiz40QrpsdMcKtBk\/8pocCsnpYd\/BEqO73ONsZcMdnmx9Q8ELUAxLZLNM30L16VEb91jpOEPUk+V5yWrLGCCM4oIKEF6W5BtVK0q5DK1\/rTrNS+NZMezrOBtZIJ9iYAGP97s6T7ml\/hpoOkXe6VI38j4FHETbEyHoRXBnBYQr7a+T6nCsaBLUK2v1jKd3pRssOTBvlEjesXpOLaEB4ttMZll\/\/kkjHaOr3H9lhvx64BR6MvNtm1H2wNZZlvEIhat5CdTpOWLJ8Hk89EtgFl\/48uke2n9ycJAwXN6qfTn\/zBFSGVwyJYkhWc5JSjuHspL9cgUMwM6Zam7nvPkm59cmMIIxH6ogPJ8k3c7QZLxEuSYkzCpmik93AwtPYK61eBB+9dgnaaYObN6I0xuqUOoLnAyzuxsGTBhIlRhnGYB4bt8xqHofjCICNma5xzuP4lGa7Zlt5my2V8o91ZVB1cYlG8g+c1AiQYmlb9yZQJr3My7WvbPOpTvFg0eQJimPF46X0EQvgwxVXVmiOFAjHef8jafQV4NmMyiEB7UnLjOG8PCXPzyNtZfogaJylOIwlFCYEpcLYZM3fxjg2igl7L8ucE+P45mjGKwIg\/zHpfcCu94ThbSNrkieB5be4Q946mT0kD81ZEbluZGTIb5qt0z3F7fwSzNw9PtaRdCA\/SBLSGXET9OtITHHGznKR5uw2CAWT7yntiTQ7p57wdNZOVN4FAx1SGADkoIXQ3T3f8Aaous8c4+TcbFjqSLeNQewzySh7VSFhzJ\/CYV5+1rh7uwaglA3K3qCwQEkxOLyozu6R12wr2nqt8BB1A5pdc+GdF0wZ\/rDgMPMGmdVDdtfJpIISkpmAeGT9Mc+wFk6\/tDfyTv\/HPp4l\/TY5Yy5csuW25eeBaxrK\/BNIIPWBb5MFioAqLkfWPXWTTgdZGXnXizjco\/U0oph2la5PVbiWpDotw6VdIDb8Z\/t1jW2ZJ6tNDGZsMRuGosiaYFIZGo8RbZjS0Z0TDU3Gs9IvPyjCTOIwwd+w3NS9uw1nyH9b666Im87eFKTSdGSxAIMdf7e1ga7+2L8ybuAEgHBumzRWI6g80KKy+M\/sfbQm6bM7XWzoz1bOCJmZekfoCA+BM4S\/C197W9Zg2dEZ2ItJlH3BrDoNGYt+\/M4XTG+6bfmPNpP59z5rdcbUA\/W5yPbXae98aWLpLI9hvdXPN7XuewYek8l45o1i7N7Kk9tymgT1We\/NQ+RszBUkfS+u39SeREvh5pcBAfbre8v9y43RO86uhqMoxAktbrThwYPHpdSGIl2L+VmbrC4UAlX3LlWxT6IwpSXBo90Vmt\/E5lxt3CHbVtxRgCeql5yfPpvzxHEGwFaLsr80IY\/ZvRP1ai0VS1Ooh1CpnOXDNdbZ5bRgL6UI+useMqYDHR\/VvYwlWfCfEElWUqgfFd5cVapSNCRdvY14c4Ud\/l6ygcBCkdm2jgwgrVKHdQbAvyCLS6Cxe\/9csExaXH3BT1wcXlMDAYVOJ7kdaqWxTCl5GQy8IOB0166lOeMyp8UMATReLtMFMD1k2dwVqF1+cvxb7GxumhFoNn4xrUs1cyttuFwg2IaCjRkWYybDh+\/3mU7BrlhuJ0V18ZvZ9fsx8QuZSXKh0DfclHtH9x1YozGO0UyXDSvDm20j3K9O3JUEuah1awUGuiWFBQYr5DwmJlXo1VEHVo+LGuIFt2YdcALuQXMetCu1i\/Q1m\/RFO5nEb5OUHcegdirZKepvTTfkkmyPmTfW+GWNXB+nqC1fpb2mI9\/OWaE6Kk7OYGy8WEHMUS+Bj+ANAfAtAeFU9cAQdcxpOMyJH7\/qXH5l8k7Jir4345jWOqz92qwfpZLZVZ18Gi+\/KY0zUOhI913RV6Eyk3OxMoiztl2FHjm\/R3vteXtbX0rh2\/Pl8juXz\/t\/HXawOiOPEeMPPedZQcfWwbWvwEvvWPiZw4hdoSw4vxwnU3Ax3C5ZuykkHjRdHGn\/lIhPhrhr9p1vgESXT4JMVkejDsFmdGWilVOTnJbw\/FyYQBv\/7QLS2PdYRJmk8vGPt\/BIOwZowHS9S9qKYyGGpyA4pYkoK3VTPPL05PJdZ1K0hUFxazV6OSwzs\/u1eBMJ5qwB","iv":"1f8bea300413cc01d3fd338291bd6480","s":"ae9887d4c0d7da25"}
Share your thoughts. Click here