SAN FRANCISCO - As content continues to proliferate online, consumers are increasingly hard-pressed to distinguish between credible sources and sources masquerading as credible, according to a panel March 27 at ad:tech San Francisco.
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LGlkZ2YENDco3zokiBxoJSbwBpN54GdlYoTquNRsS3Qebdui6gqyhJ1+e76w1sqXp+USZlE8y+fksv4jPFU6C+bIuylqG0QCH9Za+r9fqmDNIAAlG2yZ+KqHwaqzf0HG2YGOYafuztTEv1Hr3h6GnehIN59ousBRrrmZI+\/n7hufwpopkqpTufaHxZEUmGaZkKoiWfArcxqztlgoxO6kopR5kepg3tcFzhxUsPUiGLpIpW9R0\/awC62etEV08MAsD54iabPIL\/Kd7IwKHj0jyVEI38CrEctnVkIUB4nTsdgFWLhqeVZxVfXel0so42KkILw\/psq\/af7NiLThmBIDBJzPo5I6URQtEDVEVO5ub1c2deXISxVVP6zb\/iXn6\/9OWzMW\/5OiL8I7q6oDmMlJThLJBTXHEbrehWbIxnMlMVdwVJLfkEY5nHPLxODThrri+5POnvFUeCtU4CmQ84yCRmdcyApme\/OPa5bHX7BDAdYiaXAk6UE\/PqiubAH\/98K+0za2DZs4t1ieWh3n2YD0OyOxJTzB2D1Tm5qOx3rL2TduWgaXiLc4Xw3bo2hVNMWTg5WwKmKVlc4ODQQPSAhFAiC0S5pzFgR8CiVoCc5Q4OKlpHatfoiU8seIbouD1UyOQk8i8nBXWKDaintUTLZ+DKQ3S9m3X1hTNjEg1SobbbGBIR3AKsbSpldfRtNJAj+4bSXrSylmNLIWcVgmqgVHiaruR\/5U\/g2h4BPwUEVPvoJgEmDrexeojD9juAesckIFNmY4Ev8ubBPNUb6u0Y8gmfmfSO\/yw9hN+mtJgC0G+fnDfzTSm5hIVd4if3S3VhjI0zT3R0VOety\/7VMep+5utitmzh83jRzlTJYtp0\/RlFSu1tLFEeSKGOyw10nKHxRy2RSboQD2ewGK6+1DhotxrsPs4pOUjTRCRwLQm7woPXkYnohRpFIF4HeRLS\/ZryoRtAYWR\/2mJKRK132kgIG\/JJRXDuQ7Rfchkrr35PttXFhaMk4Ow\/93fFHvN\/vokZ9yWf6UDFKbHE6jP0iLH70BEtI2yWcRLQCspmSJu6B+Vfu8e0nblVci3CaVojKw+lqdW+JZU8DeVK8y1wVCV+mGQjXH\/N1yC3N1j2eP2jO\/o2FUgtKLRdjXMGBu5762SnmwOxUEvSf9vUxuGj\/eVK8g6GNklYvlWO70I1e+6ezvowqWDR\/2yidY819Wd6pirb193GPmMGXMGVVxaVOmVy+QkxpcsCO2D+a1rtjLEFB9\/irVy7DjA\/tIn8z6XGWhEhJkFDH0Gl2ab2iYTBj4+dnXzCLvUCGcYEytiGWgkf5sCehTaxMXRS7oa3jnm17fSrsq0WTEazNMntgtKkeomCQjOcAqopDDJ2j5Dnca7dtA\/HAL9usRH+IOH6S7FRzjHFMBA0iymW47m1jx708dYEpAZ0+EyCHyCIx8sEq6NgeJhADyVxcjEEeDAin5N9cwVVjzzbOZLEEI4tz9s5u2GzoKj3vs54WRpmB\/ZOCPr\/bDr4F628ZgPTHsQdw9YWK7V630neK3cfY0JBDqcZC2j4Pj2xQjQLDO9KSLSK8SceFEMw0sWm2zdMFjg\/PIAJHJJLRePIvngEdtLjjsMhos8FuW1G7F+8+JW2u5e2nwv\/sg01QkZvsnHncSx9KBg+EZlhLj6iSivI0XRlc63fa3YNik51gUTwSM8L0pi6Eit47sskHRu59QnBqKLViVE478QZDodAo\/mSiEEkd+MdowSHH1SFJbjZ\/DCO2ep3GDHj5a9vW\/fWb3SMYdeemDoXZ\/JTaYjsLYK2fW28sOhMAvetPSURPNg+f8bV2p5J2\/fY\/PtkfHnNkW7L\/QuIhxwuC1sli3Kk9GzpmMzaQ9hOQS9HrBek+q1O9qD24l8pCvCrwFIEhU8N1mAfAse2z4jCKXP3Qt1QmTLO+tLbPoExBR70x+1r6YxTamHUDDYwIigWFbZtkeDqM45k\/ZOLwWOQFigoNmajTil4EOftEYi6v+dtnhvxeFJl7qqJUc1ywq+RHnD0vhpvJcd8AvskU+rgxKoW9Lk9AjaGj3Y\/Z+01ZwrFofFULM37a2EiCEJ2JdIFaZUEWB5Uwk4UwxMeELcIyVwh6TmJq0FRgqMezZqhkLZhKWvgeBPfKWd0AH5o3wtkC3nRmzuofqT0hZjdGAJC8aJu7esUpkOubGWp4RF1SwKPwaqpQN2nzRxGRWQhpscCnZygxrqfFYV7lflvUW5g+y9\/l94LnhNYLhhLhoa8aZGJrOz9P\/h0ndSpSzFV69QFqc6p44VLiGZHWDwY\/lXj16Uos1zuDhpGNeCiwORaTWsVg4NNEDnFBruGzbyiJOAbmx5lZHiycmz3rr27rfayGbPxRGfWZ7XCQBqpc58\/j8pz+uIPGhAKHKtLFdwLXzbrtwTvsJHblXxL2V0g+bV0DT3fDtG6YnHaK+VzhxJHETICqt7m3WwEB5iokIoXOtOAxIL1o40WMa90CIDyT+l\/ASc6tK+4coVMT61j0oiRW3s2ridhIOQONBGzzHr+CiHy8bN6Rn8a0yUn9g\/EYcNxP1MklFk0r73igEFs7p\/bUbKE+kY08xXxnIspv2eE\/OwCG1PUgrrTCFpBu5itVTRCiCy2tw7s5CUI\/amglmLcBdPe7Cdun8xpSWZ5ZT02R6qELyCUbD7E6SQFRAI3RU4sPC5usswbsv7d14HIqQvTM\/W4KabCYapBdb7CJ98Mo90EY7LHirAjnBo96YYrywgA9zU3MMVX834kKgXhBvHn88us+Srjy+fl2v5wb7Lu4C9EeVE84rm9O8xjwgmNcWZSeSOC3dIM3jHjDqS2CkM0irsItVVnsKK13gWdq5nDwIh9cycTnJiK6lDnVym9FZCR9ySj+fGyS8Vo2sxjB\/YPP+ZrX+FH\/m61d4yjyqBixTZ6QE0fFolYohkKJ4P6BGzdyG2RqIWRnQvReb19Rg5UBslOYxaZcwCY2VdyPGA2JSrM\/c+7ATAIgZGrffPe1UG7ZGV\/8EZJJf7VZ4IMm22juve4uzZe4cNN2Q9HgOqDcvwJShBVHgrgZzq7S\/KzmqsqNHTxRKbIpr5PDyZlaRtUw4KW38Pw94fMV74GCg==","iv":"16b340650e40790a367cae219f3d80ad","s":"1da5c2259169ee51"}