Multichannel
December 2, 2013
By Sarah Jones
Bricks-and-mortar retailers are having to compete with online retailers such as Amazon for the holiday shopping season, and they are finding new ways to get consumers to shop with them.
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EtRCpGvDwEjaGNwnQUJ64DzmD5FoHBJ3GNMA7Ll0WeNDpOy+m1b5vtUYiatzxpazcyVXalnsotQymK1XM9BJl1S4Dsy\/5HtQXZjszTupe6S1Gb9RcXz+eonswVlmSu+q60HKEcqKdgAgM2G\/m1WjpRrZI8oO4mXPmBg0zw56AoV8lKdVTDiLtvbsCz6f8idFW4mJtDik1NTkyE49R7bjtTYsj6JgHYlVRs5Xy\/KoxZxTbi795xZtHQoRT3oRfEdN\/77ux\/fmnQObXQAo8+RoanijxR0HLPXfNpnzA\/1LN2GxKi95nVTpvPdVRa+R1tV4W3CSMkdpEU+RSoffVbwcthWTgEuNDN9hxSvNraJBz\/c\/Kl7767Sk5oNxQwNg\/BYLc2s8ZenMK2+0Bdk6r\/fH\/C0SfC04uk58Qgrnle83KZ6X3u0gf0gNdPWG4eFGSOCk2giF41YixxbCi93kDPoFDO6wwEP3KsYRy0iYqE4zG4lS8xiNchdMZ2d954FWbs9m5yxP4oHWr6S7A+6K6cl9CRkLa421wf\/ZD4Oz7KBeRLQecHqPnVsU4cT63LD02Lz7OfD0sKi8qoZq4PFeBILnkJFSparQhgjoElGRLvAURZ5rw99NhTXHy6JQPc7lg+x4xEYLctD4AVG+n5lc7+ABgWsnl07lIHgxE8ZzpwLD9wXo6W00FYRk3dV0fq1zvcU47sAHMR3UZYeSDwOHbvJAZBjNouEqXgx07TQ7Sow3UMafkD78g2jZFqluCakk4zvqt+FwT3fdTqWr4uujwvZvVaHRFzYD3PwnMN7zezJrAN24DOkzWA\/UlmgQnd2RPdeKJL2ToPo\/YlLnjv7OtqnCrtH3C+aekOvT6sVlnDoWwnx0rjrAL8Dc92nZBHh18ndrP8Ym\/TQneJu1x\/VS80rN7Hbzi6WJLPt8mNV4wfig+e8\/LQEdjJuFGl8i6VlRuJ8lSReWbSlEgHRoTdjOn0dE10zY5SmEeSka9a1V+gKNZQa6IGH82alIGz+Smwoyk4CrPwVhJstr9X+3L7CnWknwIU2PDTSfaozJnph2S\/9tmL25WiERjzynWoa140GKYi5lk1KdQniyJjZXvoTspXaJKoI2T3TjTqwgDYkXpVwLZJUp+glIt8AV4U2bz1bqLouEogIg+rKIPMdbsIA3rSJi\/nV4pCdN4Rcpr2qwU0Q+dH4mrRlPZg0MpX7SVm\/OH\/2NlmBoXYdKpsh\/r+NMzOaPqLTAnYNx2Q9dMYtDKopYzpkWeddBs3ZN+u39Rpvr9c\/TkQgeHXfujhnP4J+HPZ7f767B5PgmZqVg8McgNW5HE+8rFoqsb4a+B3efLWQm\/BKcTcgLnOqi7EHPA10ycvBh6YXQzzuCYOAJ3ZuMAZyCM37a203xFak61n9JxKDdtY2aWn28ZgUIlMDCa3+7N9zP4TsXuu9MG6ZVeKgqCNVGjUm0f9SkgvBPDaGyqomxNDXNzOwvWKWo5qSaiEHrlLrrDCMgVvuIzhVvgfjrUTEO2hlFxuaqPWPCRk38rKMCH0rYFzsenuBqac5g1CQ2i6mKOEjEvBk7jqNtK77jWjRGrmLw1ld++wJI3unxXl+cmSyopu8uOge6EvH2Ql6o0ADO1etdaKT3RDZsbLAw51X95hAhhC9gGrmfGeAYExbnFX40MHaUN5DHcwDVm\/dFH4PqhpTyQppaRmOjR8+OSohxu0obuPCWqoTjeW07lAd1JDpkvVolaUP8+ZZgkUOSekVkVM8X7Z5WwFA6iijcHEMOQQDgg1jRq67KerjURs0ILjxg0xQrf3mxIDes2EuRge8T6weHrKQ7bvRHIA\/fz8dJjD9HtOlt18+hOK4bZN1ibDkBsb9\/Q2EahXFsIZbfTCg\/aCC5RFVAFPX9OIiSPzHo6\/C8aQkMigNgeShN78fF+C7w1UW3AfnM8v1yeYoyTwb\/P+V+mtY1M2Rd+znhTW\/EwQhlPMh0\/AXSRbbGEv5XdWYSsCEEbBtKmTyQaYT98+D4\/teSc40krlB4hsFq3EC7QmGnyvoqHhm2PN87rNrRqBtugCbas\/7ajh7bRmwKkYftNnqNWDdQ\/Tfko+4Kuo0Fg223QAP6p46T\/zveddPy0x+KXgbWI+wUOthYO4Wt0zsTTy9y1BbcUOob1qbPLulvDXXTyPOkoWULoHfZNrXzb\/gJoyq\/2pPVlQAG13nJmsZFTS8Mjn9qWR3o3PRKbn0iyh0HkNHRy9Fy0uCx0sTCikUO7ys7sk7KtUnNr3LQenkqKcb5f7t87xCAWV1Ajy7qedXE600RzggMsiyTp5zH5FQVZHNWjMShvDCwL\/xl4bfclEwsyPYV28uHIGSEKhf6Zf++8s41P\/5hACen7FSAVZVC9Muv3SytAW1MgrM4hmWIg6Eb8P+qyAePwBUa9jn\/boNedNMfSlosI5kVMCTbm5NJU1Ul05gKKgtntmhVuUYVpifEAS6ltU9UVPmI2Rouetewhz4pR4RQ3BkyutxSaQeoWaPDn5jmGVKdQunG4UAdTtJFC\/4iYs3xewIlMu5jUw+\/\/4kbrDd7rRR\/w3NUNamJQHKADhtLxM+\/NESOCdAKJ8oyx7MU4O+7qO7AE39SsPdUQ34aza9cruoKUhkKOYdnGJ3m3WAQy7Cnmt2fDLrGhSyb0V5nmmeX6QhNHZNc+V\/k+hlWfQ0gcNKSwm30uSzzr8z97m+YjNIMb8G9atggVx1vIWquY0AMVDoaM43h59+6NcNYV73w1aFuwOX\/c3e4E086IjctBOt8iGYprw1Gf5R9VpcZpZzoO+vlb17I\/1KlL2H9ej7qBrx8LfTQci7D1Uo7idmlD4pB\/2jyblctlI+s39M6frMePwLYnQUXz9k3SPMfBeo\/dxFFFbQbj5QrVp3QzdoCGho9ql\/rafwU0Ppk3WwLJ+Z\/GPJ+PG6lFepTp8GwbKFSZ9kXJBM2CbVmjpz6qTKKnFLgu8ngs\/S78ZS4pIGD1qwT1HQEKgVXbGqdk1zJmhBQiQegQLCoxO4o2\/gCQXnIfBJwl6hZCc2oGO7m5+oIJZarmR8OvUcM6IZ5kWiomGq2CGfmVhlFeK+Sw7PJbgXw2f9doNTMg9q43ry\/5rzJG7geux6iJc3kVzNEdr69kAkHUVS8Cw1h4Ie0HlZwN5O\/l0+8QBj+ufhJanNVd7IIRLgP8BXkYTgelaLUHkCLswUSg3y\/jJuHl9drabo9qrvfcKM2QA2p\/qhkpD1RAqsdRxaPYtbNiRKLvKeEtRLHI4+2YTBlM1vLypGg8qxmI1PvJSKGWCIAdlttclsgBf4E8V+ibONyOAaVH+WSURJ\/i5W5fc180wfyyNyUjFUXdBIHVC\/6+yJ8j9PyM0efiXZH191GF2uIVKIsO6xtp3l0ReUg\/P9Lx5HRKJrsH5aBFTvaMBTgw35hhdfnSy0KqyGLCdKgbm4J7CMbv83BRf1t\/7\/eM9Jl8htVujeQ7YG6dxIg0OXf1FU+BaTjlDRD1l82AHNBX2vaoW8SnK4ciex5+AUsjtCO89RSLTZfrrSNUxsR4rAncNsE5Fmepej2\/iQfHlUrndNEqqjzd2k5ga2u3FZtn1OtR4ohv9uiTa9qCk9yos8bTC5SYCOJ6Ye+eFOdiIe6WUArwTltsaNnpJabDD\/STLlCDNtfCIZU5fbnJw+QX6mwQ7fu+lZxvfoYlQTXGfGaHkEtXWLv1PMald+InyzT5lNXlgHBW0n2xiM15OOEyvs6yBztl8DXc92Y6ukIoSLjl\/UJH0tVwRZX471eESMEDoqRfS9jthfznzZdldAVDsKZdzehBerRMsAZ3F4Z1iAKSHpG8yFxhA2To5hOiME8Jq6N+1zbFdhaj5D\/+1vd7mzZtd6rm\/HR9zxlVv66hHtyI+4GhYs+PKSKpImDO1SfnVenfuNd190FoEpGk9NKQVXAzaf+Vso7bCmPssMUtPwMlxlaHbHWHr7igmSzJShHx7tM1zGnxgjYTQE6RtDghxrTEZXLQpY3jlM9Uci1zaPCPzEeEEDJaWjZv7Qn1dIeGwBD8CXNCFmSwZpFZEne05j6Jd89HW4lECACju8lxXtSSMxkxP8ge6NJFWaGVSqbK2CWR4hPvWo33oDqiiGCuHRbEmPLt9PMzSZuDhMdLsWa5orayYY3G+fdt4Wm0qZKvJoPez7Ob5snVFWQ6KYygWVX8YgjPTeWvHB\/0BbJSC5pwdy23ZfKkmOA7ZR7mMzlmPJJFO2+6N9O8JnLnUwisWsG+tk6OOCE8xN9Pdh5M5gQbvl+RLazN6rHF7fydtTkV7sCvHedPXdZnnQAjbodafdFz3k\/5WOOnTL2WqKOsUOsGaFXSHtHvmRtUlL38iesVMNgZsPOOok2rlJVusTvP7CODxRptU2guylIZYx0D42QhnJY00Z9HNTEjyxktV\/f7ZFxetACDutsYn\/Hjk\/5RvdVkk0qIXFUoI0KMRpZ3IcHOzGDQcmtQv2Q9npJ0lz5g4fQMqV7uquBDCf8vVuEQHIs2NpsbEZmIbv7biCRZP6+9PkNcA7IEUJggdelugkHbA0B\/67Q5IKIetZFPLBVaQgsGQUN+sFqgXCAH5uGgRmDF80l9BFQQzOHgCntB\/xTGO6XHNiQ3768516fOfVSr3UgJQQWtjjoooL6dxHgm09oaEh9UIBJEaE5jZ0W5JP8Z1uRaFYGPFRrUo\/\/UjBwNkdPntUMTHTViOrnAs16BfqMPiBS\/fb93dcURYfbRj60Lsc0LXsWj2sRyS\/5A+4v78w+i2WSDWAvohpacJfplIAZPPLk0XloaGh6KQlLJuVQdTkLs52pWBv657hNtMvOSIYfGSTtl31j0wYXcx8x\/8fVPFFjcu+LCm1JtkmTnXu5hSj9Jud0sRwDJHWxdS0OgqUGTfFLBDgO1nrlBSbrrIOzP2qXgnz5b7ORMayLYMRWWC3KS6hhKs2oREuJEWGrQkQZ3MOJXnTWN+9Ps\/IwpWFY\/DQ9FMipDKOrMU1\/lKUeB1lIAg0xjiS74jS2\/Z22dLdMpa3fexjR7wwiv6eEVP465DaWxFF2ZzRITYH6OHdnO8by3RburlxmohFMRAWfiZ6ITvSibqwetvtn2rQVk\/vVqmSNT5Her1FytCs13b4S90SLLP10+jU12aV4XEJ2JIxDiR2dLyS3URlo0MgdbVScWN9ByB3VPNaCUIQD7JLDiEgqagZhallyPO8JM7B3txKEQ6AIiVZU86QcWK3dl3dhagnBka\/anHbBBKAGPD3zX25CRih708aH\/NL84JDhJsd+oYvgiS+gr\/9rtRMq0zRYO+DTmLNIxqcJ\/9EBbRP6we53+UPU1ItE278nPd5EkYTYS7N2xTbEcnYMuEUihjg\/UJ4nN45lTuC6x3T0nHZ2SxOWjoWtnWQPMQsFxxaijrU9SWl1C4Fo5AFk\/i9PJQrfacDcQE\/DtEmlQtdrVtzXFW0g1YNyC942flulzsDwhJuy3e3078ttKzaqTWV\/AXIwWA\/fGtErIa8PicgHswK\/TIQXdDOloFn3N8Db12IwcaThgcNbIFO90x6a69XGPuKwc52toU5wjWgMAKY1qyzQplNT9atS8GeFZiS+j9XPC930yTRVjozZUKZHQPb33bxYwu83vA+30UFIVtpL9MsbI6sB1yODgFY36UOLacabhKq90yFpUYtI+r7fSUA5lEmO1M1Dhass0KPFFoWK7f4\/YtsWQ73FE2S6HzxeWs\/4ecZvg6xq2nLYU0qp+zB+ODdNzn0ZPkwvVKKuoJkkI6J4XS3N8lnHMJN+Dih6i+Vz9goGePIq7g2EyNH9jtz9tTeP6wAS9b6QVVOCxsPhnVQ4aUwkQy6SDeg6LNDatNorlUXa6JwyL0AMLjg+luqdgh1kYic+UgtEgo\/v4N6qzTy5eNUhujMWnJvsGxB60eq1e14PVV0q27d8zgUQOZ4DfjYKhMLAU4FJ6WuzzQKLo\/l4Npyd0aC+lbQYv47ZN2AJc5a6DEaRdd91FWooIfEPTQNiooaH8z5FFJv8It0wz5mhXQHllKFsrTSHe4z76Ft952slrlKDpSseayLI0BEXT9v8LBvTpZCDPdndCM4VcE7V\/qvVBRuBeKlXiOSMSi28kElE4ypE2GuINhR65U2\/i+N6bTVTN9DTW38MQYYZdGks3pUsci9tsUjerwzUwy5J7l1AKTfoRTBfk6KTQ2aXP3Ubpd3Myjxu9flDx2+NE0V3bEf0XtwgF+uGmOSKpaP4BxXWZ5FvN0IqRb2iuKnk0vJdDKAHVQt8RHGGR4Cbv4RlgEVqTH94RLAE+2SC2c7SxT8xQ5bW8ZShvfO4lg33CvpewmS52nlc\/yzYtaDUv5U5ndBZGBz\/5o5LBG\/HACTQ5UwV407E9bc8TkpnU6zLTRWRwsC4NBSmvRYUCUgPVTDaguSYud+ew4k14KKoP2wMO7rpsM0pn8mr0pKmiW0xRiTQJRI1czWNVwOHvCkpSelq4fJXRnqFcxcvknH\/HwIpTbB6CSDpMTP30gmPDrnRbqyg51qiaaZKaQrclw+0tkwe5XaU209sEE0QFV7q4rJnr9GuCx9YBYZZGBc+N7KHjYSeqAjblMuyJQP4If2\/v21G1OdY6BtyUNbkuGhLE76LWLG1JEjiyJ3sNxpHFxHD2z+BTFEACv5FRRyQhDmGS3iRG\/uOwTIthm7hOhClBXcV73pYOt7fJbA1Tyvk7dLn2BLSuAK3OAm0Eo1eDfR8orOB26knASkxGa2SpXhGahYvOzdUtK+LDqBPDF6drLnnv+a7DTWLp4+B4DDunyZ2mNqFNBU6tihFgTzaebNjzFDH202LYXm4oZGeWdCqQErEvzbwCw7VbDpjancxVydvLv5mPucXJd+uMM9kTWEvub4H\/pqlnKHNCDcSWFQVPddxwPXwYB\/lVypS3v+qgQvzaRyZzKXh6tk5\/VeWEfoYP8kkRAxYNGprnhcVlVq9TaufAmUer1jm3gsKRHjFnZb2J5iqwACsHMzQmaXgpQ+OJR45PGCgD0i2YCLeTyXFk4GY5VUhXq6p5w1vCUXB1qG0NsgDZA79el47QyoXF7QqEBpg39n4gu8oYuiF1FugP0Nc26IhS7AK99zk8gxyvEL4svfWFvrj9cd+mTRBhHrxTFsX2+lBODnyAlqvAUO9V3ab13\/+Yzh6i5oagRCuGKAVF4kE1Nw=","iv":"ceef17798dc56b51c01a88f5b466e84c","s":"7a36d1b8f1b35f33"}
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