Mail
November 8, 2013
By Jen King
New York-based department store Bergdorf Goodman targeted affluent female consumers with a direct mail catalog intended to pique interest in the retailer’s curated gift selections in time for the holiday shopping season.
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","iv":"bbcea41c836657686be234048dde3fc2","s":"37e78cc491a9cd7f"}
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