NEW YORK – The North America chief of French jeweler Cartier at the L2 Forum 2013 said that while the brand is investing heavily in digital media, the house proceeds with caution when applying a new social media tactic, keeping in mind the brand image and long legacy.
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","iv":"bc674a73ed7a7201f3ece2831410bdaf","s":"ec496d5a6a6d13bb"}