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September 30, 2013
By Joe McCarthy
Donna Karan New York's #DKNYARTWORKS campaign depended on promoted tweets that generated engagement levels higher than three percent and garnered 11.2 million impressions over a three-week span.
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","iv":"227a73b477f47331feeca29ff6361d3d","s":"2668404051304e6e"}
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