Events / Causes
September 12, 2013
By Joe McCarthy
As luxury hotel brands continue to expand globally and stretch their overall identities, hosting friendly contests that pit properties against one another can create greater brand unity and drive traffic.
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","iv":"b585acb2d7eebb5805abb6783c96bb18","s":"8ba96358c128d29b"}
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