Multichannel
November 9, 2010
By Peter Finocchiaro
Hugo Boss is driving an expansive brand extension effort in conjunction with the Solomon R. Guggenheim Foundation via print, online, in-store and mobile media.
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","iv":"c45708816fbffdcd2bcc1fe487601e5f","s":"8c2706986c2224bb"}
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