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Dec. 23, 2024
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Luxury brands should use SEM to push Free Shipping Day offers

November 3, 2010

Neiman Marcus, Bloomingdales and Saks are taking advantage of Free Shipping Day

 

By Peter Finocchiaro

Luxury retailers participating in Free Shipping Day on Dec. 17 should focus their search engine marketing strategy on boosting visibility and awareness of their shipping offers, according to research by Marin Software.

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  1. Mercedes-Benz rolls out AI-enhanced MBUX Voice Assistant
  2. Estée Lauder Cos. establishes new fragrance innovation hub in Paris
  3. Preloved items from Hermès hold highest resale value: The RealReal
  4. Porsche Design boosts in-store traffic with Linkin Park collaboration
  5. Luxury Unfiltered: Reclaiming luxury leadership when client expectations shift
  6. What to look for when buying your first luxury watch
  7. Harry Winston emphasizes duality with new watch collection
  8. All-new 2024 Lexus GX SUV stars in annual holiday campaign
  9. 2024: The challenge for luxury amid global and regulatory changes
  10. Global millionaire count to increase significantly by 2027: Agility
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