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Dec. 23, 2024
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Multichannel

CRM techniques are prerequisite for luxury brands: expert

October 29, 2010

Luxury brands need to leverage relationships with consumers

 

By Kaitlyn Bonneville

Due to the very nature of their business, luxury brands that are not leveraging customer relationship techniques are placing their companies at risk, according to a CRM expert.

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  1. Estée Lauder Cos. establishes new fragrance innovation hub in Paris
  2. Preloved items from Hermès hold highest resale value: The RealReal
  3. Porsche Design boosts in-store traffic with Linkin Park collaboration
  4. Luxury Unfiltered: Reclaiming luxury leadership when client expectations shift
  5. What to look for when buying your first luxury watch
  6. Harry Winston emphasizes duality with new watch collection
  7. All-new 2024 Lexus GX SUV stars in annual holiday campaign
  8. 2024: The challenge for luxury amid global and regulatory changes
  9. Global millionaire count to increase significantly by 2027: Agility
  10. Prada taps Emma Watson as beauty ambassador
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