Internet
June 19, 2013
By Erin Shea
Rolls-Royce Motor Cars is building social engagement with brand enthusiasts by giving them a play-by-play of its journey through a reenactment of 1913 Alpine Trial in Europe.
{"ct":"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","iv":"c19939351811f83623b6af22d6842005","s":"9bc27d4ba2fead73"}
Share your thoughts. Click here