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Mobile

Rue La La claims 13pc of revenue comes through mcommerce

October 28, 2010

Rue La La attributes 10 percent of its sales from mobile applications

 

By Kaitlyn Bonneville

NEW YORK – Flash-sale site Rue La La now drives 13 percent of its revenue through mobile channels since debuting several applications and a mobile-optimized Web site in the past two years, according to a company executive.

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  1. BMW sets record with funds raised for education at playoff event
  2. Montblanc cuts ribbon on concept flagship boutique in Chengdu
  3. All-new 2024 Lexus GX SUV stars in annual holiday campaign
  4. Estée Lauder Cos. establishes new fragrance innovation hub in Paris
  5. BMW models top luxury auto shopper poll, Tesla slides
  6. Luxury Unfiltered: The self-inflicted luxury crisis
  7. Mergers and growth and consolidation, oh my!: Courts disallow Tapestry-Capri deal
  8. Vera Wang sells IP to brand management firm WHP Global
  9. Quarterly sales down at Versace, Jimmy Choo
  10. Luxury Unfiltered: The real reason luxury brands fail
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