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Multichannel

Chopard taps sustainable luxury for Cannes Film Festival push

May 21, 2013

 

By Tricia Carr

Chopard is feting its new sustainable luxury initiative called “The Journey” by releasing the first two ethically made pieces on the red carpet at the 66th Cannes Film Festival in Cannes, France.

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  1. Women now represent 13pc of global billionaire class: Altrata
  2. 2024: The challenge for luxury amid global and regulatory changes
  3. The future of successful luxury brand collaborations
  4. Off the Cuff: A Q&A with Steinway & Sons' Ben Steiner
  5. Dior goes for gold with flashy J'adore campaign
  6. Sharon Stone embodies Italian glamour in cinematic Dolce & Gabbana campaign
  7. Porsche-backed DesignCar app adds Bugatti, community voting for virtual car designs
  8. Clarifying luxury brand values and positioning for an evolving marketplace
  9. Luxury Unfiltered: The real reason luxury brands fail
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