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Do luxury brand Pinterest gift guides drive sales?

December 21, 2012

 

By Erin Shea

Luxury marketers such as Bergdorf Goodman, Saks Fifth Avenue and Gucci recently pushed gift guides via social inspiration site Pinterest to spark interest in their products among female users. But has this boosted holiday sales?

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  1. Luxury Unfiltered: Hermès and Patek Philippe prove trust is the true luxury
  2. The Ritz Carlton, Missoni launch beach club in Bali
  3. Off the Cuff: A Q&A with Steinway & Sons' Ben Steiner
  4. Bentley renovates countryside estate in Cheshire
  5. Erewhon to pilot pop-up juice bar in Las Vegas during F1 weekend
  6. ‘Copy Nothing’ campaign defines next era at Jaguar
  7. Baccarat pulls incoming CEO from Printemps
  8. Roche Bobois furnishes boutique resort in Turks and Caicos
  9. ‘Hermès in the Making’ pop-up continues world tour in Zurich
  10. Ginori 1735, St. Regis Hotels partner to scale branded cafe concept
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