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Nov. 27, 2024
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Commerce

Last-minute luxury: Service, personalization to generate final holiday purchases

December 18, 2012

 

By Tricia Carr

Luxury marketers that push service and personalization in the days leading up to Christmas will likely trigger more last-minute purchases from affluent consumers compared to brands that offer discounts, experts agree.

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  1. Luxury Unfiltered: How empathy can save the luxury industry
  2. Saks reveals festive window displays
  3. L’École School of Jewelry Arts organizes 'Paris, City of Pearls' exhibition
  4. New study from Cunard points to cognitive benefits of slow travel
  5. BFCM spending poised for record high in 2024: Deloitte
  6. Frette launches product collaboration with Portrait Milano
  7. Happy Thanksgiving!
  8. Leopard prints and luxury risks: What the SKIMS x Dolce & Gabbana collab says about fashion's future
  9. Luxury Unfiltered: Hermès and Patek Philippe prove trust is the true luxury
  10. Stuart Weitzman appoints first men’s global brand ambassador
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