Retailers are increasingly dipping their toes in mobile commerce and many are turning to simple technologies such as responsive design to quickly repurpose their ecommerce sites. However, that is no longer enough, nor effective.
{"ct":"dTuirD9xNg8ORi1Jd21sV8CPFMaQqAzEcK3QhU5IhGbkW3UfzWJsw9GYL0ua7I1kkQqzKgx4tBSoeCCKgt0Wei6BYhz8vGEA6TIs4QncbS68qmeIFeuJDpjyAfJ9A57Rzs9zBykME+niN7p4RM4LARQzV2lGI3qoYaQ6DWG3Wdp3YOyqcf34Fvq9GXn0xsAGc13OsZZPi4CMIriIl8I1pqi3jnPu2sERF9dmLQxv1hLZO+Y+SXOs68aFvlxA67dDY30gRd8asj+cuzsYi1+KWcw1eRcNj4kMfn\/EsKWyPP8kSCmsLF10WMhVJ9yIuXKvfC1oDDBs3SUxavQ+6WXAGdkPvN\/lLdPXbFC1F63NvbamlVMf\/SX7rJTmR53QB6BwC4C5pcmDHNWYfWYlQM6VbkeWDVEImMVzMEB\/kNYAjzncIbU9Q8KJi7lkLQkWNmaL5EYTPGO6eRu7TuxIPO9foNFxOjZEt1fRJ1bpKrKNCVPbzldd4OFhNrCHx7e1jSy1UVAOfPf4XBBGW9\/QQO9I52vtVDbZdXeHMf\/xNjv649ubUdHwBI10I5QKKL\/m\/fWP6bwWNHRzv6FEjbMTvqp5BNwQNXmZGJU0DZMz5icv24FccTmaHWmLcqS7TPWesrQan5DSwAL4Uy+p43h8zX1pcTAvdsGjgROdpI6\/tZSBSZ\/K4wkjP1YGNXb1BThgUG9Vq\/m6Hz7XrhMtg0xdQiDNeMBLX2zvnhDV+sWwFWaOIOOuPubixbLxCpLYuFCGf6k3Xo0WuzzgBLqaXtn+aVphc7XRIJTmVwlJkaKCn8Zwz\/ahchEg43CmfRzAJO7dsjFp7h4DJw1oy8+GH8SQkgnJRBKN1Q13F3XxXB8LvZUCjpgTw8oxpOBs7tSim8T3zpHpxdSjHL4e4uIbKxO3plImNdKS8fhD9kYRbrxn\/eBlg6BpHsut6F0b2dR0mVDa20KnWCs47NxQZv0+ktHgsZF4vRLAwF6ap3ATfrAfNueMMUEXtViKZocKkZzylSNw0KgvcAEkIEGxOy+qCPURv4po1z2AaPkb8mLgx7QWHdgRpq2hqCuiwQL90\/YEOdkkFv45ohmhQKXlzBBcBSaixOL3Yt6kKzPDmkIUMm4de3k0hFy+3z7VYVwbSaqx8gHg0KE+5tIXf7fRoW3X4vy5ezI4W5lMiRT31tssWjskLt1CAhqbEpYHyoEc2kt8HHy\/ys8YSov8OOSIR9PnFxLBr95mBHXZOcJiqBpfl0d5Kvto69zdu5A5VhKjTkDTuemXRarXSRMfZ\/xnRClncUCQSv8DjU6SB0T8jw+0LEcTm2zAh4EyNOELGfrVorei\/UbUUZ9nlXAcOvK6r5i39bXspwAzWwFEzz0SUxVO8YWUi3WsnhynRIVwWyAdKt+UVCxk1RX3zK6DrgD3aKajD0hj++N1IqyENY6aaq\/e7fl37CF3BqGjpHGmmemvPAV3kTJSG6l8u6\/6+iQrKtxN14MJqyEszyTmYWKW1T4qmyQNWU1Zbq5zeSFHWa+3WfQOemvkCSvfAU3yAxq5NolOYfgVkAb7clzdMvo9aW27IYESiKGL+LGBk88v1sZ0y597r7I58No1Wj8yo\/CSKNQqEWnv1AcazX9Q+f2wYTpZ\/sXBBZt6UW0akrvLCzH3jAhi6tPzZzZaqhtN8rUUZxGvXi49XF4997gNAcBRm8JdFGj3stbELLFnHNFIiWh8oQxCGEOyZhxl6DUqDZ8UF6zkC9z8+Cb6BMcR7TmiYX\/GQg213djLkH7diByfei9xVbeRrf+6RTc03Lft6Y+gPPlfmS+fs7esaLOfBX9N8fBM+820Kf8ze1tpZr3+6+d67iM8K8rUodRwYfcHbY9ttYbZpwHPk+PToj0RM6Jf9h3vtg47LFxspZGZ5NEdHX6e+aWNRc4Gld7OsJ4JwA68nA7W67mY4r+WZCb73Vh+LugdAtmL13acJ628dlxcOD3HZYTPystwFByJh+eonw+87QvWf4NVppYnhalA0gTXbUneEFO7YQePq\/\/frwXMCv6Y\/pxGBU68b4Ua5kJohb\/i6WZIw9P83mzGc5ONvXJRAjY4NA+hfIYCs2GW9t5TfqwS9ERCLxcPb7lihgFu63nuVESULdsqXRE3mrUYkcos8qTJMJAnIavY+rke+BIr42Y1uSEXXJL9QZnZqsVSddtpHA4QPfy6Y4N0tyt9lc6dcra38KDkKpYp8YD2z8rQP+OCKIjph9jq8jlb2yrJ5h5aGx6OvSg9eBsVspWMD7R9rKd9vT4DeBvPUVz48X6vrZ+ZDsweHyWJ+RjN+GgaW9JKxKZIVuLAqqplAoy1OwrlAYyluEMMC4UyHFC+oropLh8xap+D86Nd+zhuURqpThTYVW8nk71lApaK2lTlzunpBpoelQ8TbjVxYSJe85Oy0S+i5Prltrl2emp9S5L2ScnukJEtCbjniKHVsTxuOMWcwt0uqPETQyl1BvfKQXXj6s7sYvUhzDDsXvDIRII42Q\/hJm3eoSpwVW3nA3wawBqW6oFbSVOrCrNCqFeJzZMkg1B69EYdpjfG4BPKig9dwMzbGdaIMEv5wJCmgUs5JRY9rx0o1pbULSNpMKBrD42WgSUgNnWymvTb65RudGl8jUudBRoJsfJvxDJXxNEEaYucwHDU91lADmu\/bbspauG\/4nxOHV3MoQoEcdysBUNs5XpRCiAZG7YhJbnnjR7lmHEQmOyQl\/1Pyb+U94qSlh+r5uAvWvyQTs9WXsLDBQfIkJwZZceX+WYoixfP9kMBCi\/5nWGC2xBK8zApFcnyZ282STB9PH4Iu3NJn21nn1DOQlABbG1DKswwOigODroD5lG60vewyfDjDTRlybDy5emmhOkqZFUh96VOB+TeHKOI7aqWEy2Ibpo55C+ylYd0AGb1eM0hGtkTBR5e9QnaG58jLCL1m6ffVxsvSXsAi8zYApkwIDX1hhiOzTeRRmDlqnnCL4biRl5pON8v85qgyhPSPm6XrLp2COeNlSPk5ooQP4U1YTMBfTupUKgnd9kxxlcMr0sPNP\/pw4JpfUCGQnCOoWMPMaIXa3mcZKxt2C5WTbOu2SKk3QZXFamii3NmW73eONL8K7vQ3PP4PxSTBgn5SsSg+HMcBbacyg5+CdJPUeF8jofEYPoMxTt0t5Na4X79w1TmjQ8OzH8aSZQeYZ3SUWmpUksL716vOq92dXOWKqS9cxcujxfPi0CsKr3NfRfmFS4mX7TKEMvESEG0oQUniT96R2LVOWtNQ4iO9RpApeEWk1zjv2zw4t1qoJV0eWbPMifOt+iNayc2HEf2UCat6GCGFThh1bT5znHv8tu3WMaV7Fq2WI2BJWcKqIjBSbddvDozBV+B55LlYUaiMwJkvEcpe731bsEUf4zdFvrKftPUFDM4Yl0YCLoxmI4RD0i\/RFeFLYYS7Dm8rTXNDUhf4NyWyzujbHI\/UWgP1Wxz85ijgl30\/DELyXp+H3lCyz8DWcc9IfXraUgJw\/9HF1IHNDrNTakj+aI7QnR9mQX9wUVWMHqkDKJCDKstBVDlxIe5Lr\/tnhekXM8XvwybNQBog1k3tu\/dATPzDp\/YFSSrvHNiwEE+rr35mhUQ6wF7B\/xiqmdB2rGBOt\/8JfMlfOZuw9x8tNTRH0uBaDYZlT0fZVBI0DG+vJp1W9aPCeP2zj0DSleBP0VSQ5C73q9b0+mRLMst8XSPZeMs33lkKIX\/fBKYXG7wT\/0TBSHl+WDXyjNc67Cfqjui9IFXku6fLfO7MhU15Z0uz7jrBGeDlsxFf6mMhtq0aAOxQaTD\/UlhVidz19c6p2e\/3MTt0vZKy7CiJ1qanAcQsgkoLhjols0s7Wj5wuTM568OXnNAtAHQ3pufqjbSD3Wi5X6fxAH9JHsVoViLcRkfKKM6l45ezy\/dIsnFXxhMOLAsrniAaXsm1y4IuKUXYUGrcZqIGsA+eLpZO6TSNseR+gaVRaZuenLt4RkPBojecOQq1tKMPAlFdmG4qiQ7K2UR15QRmPC12MSq6DpyYaVUCgJ3tAUyar1xgOG0ykmO3ba7VYrycXW2hV8\/hboEvlNo9E9jh7YFdlldqd3AREUcQGnJn\/LtFnVA47qbquVRV79jO5dM+KzUgj\/o1q6kIZvFS+p4JVdUBPo+P7yfuIRWRTSC8kShbfhod75o0Dd1hWS+s755qlIGqkJN9NthXCz\/8f2De3Rv2wPPOuivg3YBn5UmwtpPxMJE5+IohQYOVlErInYawuoYlGJxlDQtYsV+KuzmcrIV3wCwBTzRYz3BbvZJoc6KThcV3ekkf5zhLhnrKpkoBrhIZsQCzxJtPpKELJFnKt71VZWGyLxAOwd5aSGf8t0Al\/3izyBnyArtYSjsnZ\/qGH4YrcDXShFBAZdvjT\/m5oSlQgQsz6vKsEvLZPXaOQbR4GQ6LlVrXzWcBNyEihs8PfKWpsiIPkdHgByyNji849Fw+ZnSpcCmz6NWZhvRSL1VmY5rSZ7yLPWzgl1bpa4F\/xM6tNen6E2KlrD0oC8wCzA6mPLEi1\/EZkVpdeN5B+8116y3inkGPtzn7\/dAuhKS9iK+vdpE0ylt+V2uquUch7PUC+\/L9ApHWd4LAG9N8IjrI0vVkvwwQf3Ustnei\/qj3FQfCU0cIVO4j5p42hfKViiqriAXlcX7mRX0MRvSJz3i+1kvSr9E0WQDAxKUxqpNrAGYQ6JF7f1MJupjLBW\/MLVkr6gWx4+PaMXS1ibfWnBBjl1F3BlEUHRgbl+oa3RVjC4tvWyJuLnw3UIE92DoU+bC8EGV1SUz+Sn+5sjt8uDQfDDBluiqGVZr3WAPe+ZsWxrpjqQrdFDZ5i\/AYYImEvjF\/iM9TY6soSeoYzNUjz5W","iv":"eaba97b9a10b1d16a7ab542c13a60f13","s":"763fcf69a4d9ec1e"}