Multichannel
September 30, 2010
By Kaitlyn Bonneville
NEW YORK – Luxury retailer Gilt Groupe is targeting consumers via rich media and personalized email campaigns, according to an executive who spoke at Advertising Week’s "The Collaborative Alliance" session.
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","iv":"54f20502ca5abc022df91644bcfd4ffa","s":"ae9e864dea348c7b"}
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