Mobile
September 14, 2012
By Rachel Lamb
NEW YORK – Millennial Media's top exec at the Mobile Marketing Summit: Holiday Focus 2012 conference said that location-based marketing is a tactic unique to mobile that allows marketers to understand the shopping habits of consumers and track them in action.
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aB97Q\/UPBh6W9mEShcJrIL0vwBO77MEyKWjJBE4FZcxLjFtVkfptarPqL6zVqdJmb4NIc+BqDPyvBGplAT96xBaHW3zE3oEfSTVKeevvvCg5KEsS8XSSZ7Da8f+QNqgvJGTvqHUYTmtvmSvhGXaRYhfAXgC4t+zTB\/Y0jBPffpmNETElK+On8u8J\/N1iuJ8Ng6yfEMFbzuDrh2GS9IQMF64ifSYeQ+7zlcvxGtneICaqXWKHnLm1VJsPm+x0ZrRXQWB9yNztjfbIjDAgabFItYxoHgOshaz1qGYhC0tmr6WtWM40NxaUKC16Sj1XHWFuZsaqF0\/qDyAjBYpIZHBFWBUNeKRqVGo40AZIXLiq7HQEsG7OzwDTtZXfRGT8QiZKJ9qE\/f8j\/FYE6A+dYOO1jAwPYYGaSRaB1m79yaOBgVCgIkqsBEj+ssCs\/pBESpHoGI4DXjgzAmSsyiJMta+kgJ0eiH\/++Suin5dwvdg1Zp7+jAYI\/sDnETdtXZIBUqcWFlVlL8E3H\/L3fAmZEKXNG8n77TKzHgFGIKgf\/LZZXet7pTZjyG2ZfgTfWpA9VvbKdXrpHIZ5VaACIxeW1KHLxT9sns6wRysBO6R\/fHJZOjTWV9aguub8J9OAqTzjb8A9ZKblxT0NgyMIsBuYVu6wu4UaFxoeQjNK3Ocrq7Wk4nfVZANwuf+OwBQQeWAdBLQ9M9776FoocE9T0JyJs4oKnbvJGR3uS2nouk0zmZDqh0yLCeDClQol+seg9sYgasNQrcifj6X6GHr5RHdb4YMrHhcaDV92nYtfbRDlh8S9FqrTN1pT4KyzHNX6Vl1CMa5f1slT8lnKykvXxrpPVPe3PYnXGJnoS6phNhCrLK6dAeZC92NbX2lIAZgn4vx48cYoPBIed+nOEy2F7+l3hnXP+KkWy9OvAMhIvB2HcDplYeEIFw3jx6GprihN316rq2qve3JTVBhOZm4b9Jare9XkCwesVnUAFk+MR9CtODaCuMmCg8Jrya1vaHI8i4XHrRV3iJXnqmyaYJHW1J3Dh2UPdphKEUSyPSPoNLohR0ye6ukC9OKsPU9I7HStG9sTsZLZG3JXzNzhXBTRGDY5RymFAV+5yT0RxwnzvAyHcgFXKnml1+eMGP7yY6VGIZ7FwpDZGBzvyNDkD1\/A2+WgE9A17ZarFgqsSyEJe2hhGN9joWLLsdVsOwSLzXuNPanDRmCSQWmvyR\/uf015OpODTgg8lWJodf3n5QnWjdQeuZxmVEKZdqHChTzs7SSTtNXyqVU25JQZlUuRUGJbMcGrRZFqmY3kdVR2WZaaRfdakWpDvwTGU\/hSXhHXkJdKteiz2fT2WUKpn+t6JykfPFpxx5\/MIAFHH5lXk6G7xIdapHWjsstWxYZ1PrGEoc8SfyxOJaofO6D+e45CqmmszYpSBwG1MdqEWaDiqf1TMkO4yCw3FKHd0RVRv405URONmqUYyI2nvnuMRqXP8qn9Rewwrz5m8BDNHj+AqRzYo2zpGoFb8LjqD81MYpnKFPRoQKXCcqn4SCltlJwxPLTcf518CQrx+26pO96yeB6yRMiLA+ALOqPDgOkgBtKPU9EI9C6yDSKJOGMVdc8HKz4LZPDpPxmeSITz0cZWYUssLsQd+uFEuU1Q+qnGHj70nTC1Xy\/TWrRdojrSB2h5yKDBrslufiAOwiwR5NGvyqmllC8cdorCpfRn0Ks7\/bJZ8PetH+Tyv5kjlq\/iA\/lm4SbzqFH2EGXybVPReIATPBTrABA+8z4F4lAkJ9U2JGt4lH14+PT5RpJg+LrSNJbTf9bTm1XVh2d9t+sX+Kaoa9dj3yc3kW6USGa7ISQCXDFQ7PtE2Yzu+df24CXkg3fa25JZT9a9PlyEay7+UCpSWA3FgJStepAnw0C4ZSYDpIvaj0TkZBRt9pNoe81gsfFFLWeHzqlg0xxKPG55tKIFzRF1y7norj6EulcavGBWzuafPHdpunSfj\/hkxJPnv3qPQd","iv":"147852bc44f6799f024ad4784b072f49","s":"0c4f73ddff9dcffb"}
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