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In-store

Bolstered in-store experience key to building loyalty

August 10, 2012

 

By Rachel Lamb

Creating interesting in-store experiences meant to delight and surprise consumers is one of the key differentiators between luxury retailers, but they must be sure that the environment is aligned with the brand image and still maintains the high-end vibe.

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  1. Burberry honors roots, presents spring collection at Highgrove Gardens
  2. Luxury Unfiltered: How brand value misalignment creates billion-dollar losses for luxury hotels
  3. With ‘Worn for Generations,’ Belstaff embraces close bonds
  4. Diageo to serve as spirits sponsor of FIFA World Cup 2026
  5. Kate Middleton presents Queen Elizabeth II Award for British Design
  6. Positive Luxury launches supplier recognition program
  7. JLR reports flattened annual revenues, high profits
  8. United Airlines reveals new international business class suites
  9. Air France reinvents beachfront pop-up at Cannes Film Festival
  10. Wheels Up announces partnership with United Autosports
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