Advertising
July 11, 2012
By Rachel Lamb
Maintaining brand image, quality of products and customer service are the main factors that department store chain Neiman Marcus must keep in mind to avoid brand dilution when partnering with mass merchandiser Target.
{"ct":"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","iv":"9917983d791dcc115a196d15abd3c00e","s":"8a0e072de09dbdae"}
Share your thoughts. Click here