Today in luxury marketing:
LVMH: The empire of desire
Bernard Arnault, chairman, chief executive and controlling shareholder of Moët Hennessy Louis Vuitton, has transformed a small, nearly defunct clothing manufacturer into a conglomerate that controls more than 60 luxury brands, but what will the world’s biggest luxury group will do next?
{"ct":"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","iv":"00962c140f4409442abaa7214477978f","s":"1fbab5628a726334"}