Q&A
May 24, 2012
By Mickey Alam Khan
The aspirational/symbolic buyers that most luxury marketers are chasing have all but disappeared in this economy, according to one of the leading luminaries in the luxury marketing world.
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","iv":"e8ef16e79cd2b53b38eb1a03783a9c56","s":"4e4e53ded9e8ada8"}
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