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Mobile

Push notifications keep luxury branded apps top of mind

May 18, 2012

 

By Rachel Lamb

Mobile applications may help luxury brands interact with consumers on a constant basis, but adding push notifications can help to relay time-sensitive material and keep companies top-of-mind.

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  1. Audi propels Santa into the future with electric sleigh
  2. Bleu de Chanel dives deep with new campaign
  3. Diageo unlocks Fusion Partnership Lab applications
  4. Rolex honors anniversary of Rod Laver Arena ahead of Australian Open
  5. Stuart Weitzman names Kim Kardashian as global ambassador
  6. Luxury Unfiltered: Burberry is on the brink of self-destruction as it taps a new CEO
  7. Rolex partners with Melbourne’s National Gallery of Victoria
  8. BCG: Four trends driving the new age of luxury
  9. Cartier pushes collections via snow-themed mail catalog
  10. Bentley spotlights its drivers’ successes in film series
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