Research
October 4, 2024
Walpole's State of London Luxury 2024 report includes an analysis of how brands stand to benefit from guests' connections to the city’s strong cultural landscape. Image credit: Walpole
By Amirah Keaton
A new report from British luxury trade association Walpole shares that 95 percent of luxury labels recognize that an association with art and culture is vital to the health of their brand identity.
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K6siFG\/8Y4URzDUFWGfp4Zo+D4x2jUbGkzxJ0h4cO07hsENOg6GVesAQdJp1sLKsOF+g0kq\/ZTrlD6of4ve11eotxS7eHKYl9A+glN01t2mkFEHoCh3bWzIZagkPC2icEcfRTl++nJbzQWdjiy9ywSI38E0XDn10sd4IrGrxHFB0S1dkNFdFQE2XvMIhrlK2AJaSjnEdgXXhY1X+EAlosWTiUcrJezHgqX7hDFaeS2LpaT7Duma37tTVPZr7XuZ529Xg6olYvBMMT0hFMljRmxDIlmoWP8B5ghoapXw1S9CQuJfP4Z2xCxdZ3awpa1OV1c2iXJrX+bdeSvUP4mC+4madGz46RAtHDbEdgvbr5lPHgHHCPZz7aBxAcwZfZ\/CxZTL7\/TujgZzg4\/5mY\/NCq80FUfUrPqvs42rLQbCS1Sw5J7fZTwxyDFWSIz8osLuvLsQmr7WEOOd3tURwAaZ+hMv1hJNpyS\/PIVQxuio3XxwWfDpQd\/KziwhLSH+LFWfDMyiRrjOtzl032FldSnAvmFD3DePUm6LC5Vm3szsLqeuwK1Ir1kv25PYwM9PuikDRJz5aWWBS\/YaaFy41cblDl0EKspKrrd7EgyWpFonFAwqthVgFBGxxDX5z1bdeKyZM+RDfi4PSV\/3Ik60+w6HF7klCn6Tj\/gyfVAM1AocnoeR5dXrnpnSLZILLSMnYnmnM8PZt3ZDqJ1S+QMBLd2BcczKmbZpTzeReMm9rqKo\/j2h6cmmi\/QofKrD9f\/Ouobck6v8dGDdYmWIugTD6bcYIQT8AOehs8nGMlFd3pERrt0vczj+JEW9qiTGvMty9RpgEPwk6jjEnWQVsMzxAkeQGhwvWwuqbomqbQC154IfC6oHiaQ904CsVsFdrbQzdjqGV7ARmSThErWPcqNlUH+l\/IdGtDY4I5RU9eg6N2csTCAoDmA9RMQvpVs2fgK5xk9\/pYEJd9Bw9l376y\/NZid67B1SC8YUWUQInIFKmsZctzeFbJuQc18+ARpDu0Fch+2t029CuhiuVj5lF8EPhpGhFUaIhHHD2ZAnQUge3FqqLCO44c+qr1gPBEgJCUrHMaKtOA15N6YkGjmD77BammmxQDJVWf8vR0J6MM+F7YPO9N1HbLHU8+GHFkNcJkeBcJxSht+M\/Y7uHQumvn059VIbQil5O3G\/gqMGx2jOz2P70pg\/IFczSLpPMFEdbLg5ef0odooIDLNRJ30FbPXj5gnGTaF9h+brDczMmBIMCZZqLDM63qGYbkZQl3UhbMmpHOifqIiCjdtau4ZDXtVjsRNU0rZ190mTnYD3IqYzMn\/CqsGhCg0pgrRKQTogNPqin2Nz81R7RPFcf\/ady8HJBkTtrmu9i7SkXQ9KmHet8GVeNe2EibY+s5D+Stywz0GE8M+olyL\/O2CVRGry1ciaW1AMtVLkp8FTywlardjreNbLI3qjgx+iqdQm6E6eaCaYemHIaVPc+EHPJPx8c84W5b2gCqNanXaB1\/0cuCi8tzrQsipl2UYpeIxE31b6j8K7EwKXzfeA+F\/P+kx6NbuAHscJgpIssrlzJtDmasnDjEIcAA0rA0UtmtWouJO683o05YUufRu7yBZTgZMf5CSecyCgsTb0s7iAZl3AMSGtbmRXyRiZ2lTImu\/EuOxvI0yj824NoX1qVwv1VcGBCGML7NnIeS89+S2p05HajA1F9lpiT69E0TykBEtcNNztHeM995cBzMEvTrjVPHpQPj4euRIGSDS4gOCUYKXwGgIE15zpF2TeF98iuJpXZxJLT5kG6e3uVxyAErE7XOja42zo47ttpcWTj5UzVP8SMo47vt\/ImnM4SGd\/sShN0Ds4MJKcdccQc9RJM31gKgw1ewo8ypw6wD84OyHl++yyNSAFWxWIq+HHfCpTEgukgPaYH86+lnZ0hgCDNu3IKsiYdRawLqg9VRxs873p8ZGoL+BkrmgzLEs5QMeWwQzkTG\/izL6COL8hdMkINpItD+9iUGYGZOGERkdQTKfgf1nTycK3XzmynjJSIqJXMj6vGfKH85iLOCtSKslr8zZXgOslsY+J7xuqmdYwE3tVB5DFEkZz6iNdCC3t8wlmZGgqQ1RdyNSr2lAn6OI0vQGDzuxatSPRNAxbw5Dbnnkk4IivGicptkjYwuXVjS+1dfrrp8yzltVVVCvoGCZx75Mx46iLqibugDED0Yy4hE0Dpq2IFcdP3JU\/S7p0XhFfgYjUOwZpeUmhoSyToNhLBXbp\/U7Y0z274nAYjKmBh3dV1alBIJpNIvLa1mWHwLqjp246B1XCF3RMKYI\/HSvjqycOk2Pr76bpcWJ57Dfk+7njumnXRwcsVVLXsyT\/lOgZ9VBj4wXtFcPi9x+HJjInXIuoVtGCPXr\/iNtvO1LNCF3x1c6uXkPnr8nw6fvBrYwSGZ8d6OCJGkViykWSNNXQczfGduJ+hqwIXBa2Gjv+hHAO2UCTKU8\/Weuuh\/00KLHLOQECP9LlhT2JeOixz8EKP+F1pyBWC\/0eAd6ero8yZB8s4AdgE27QBec8Cw\/\/XcoxACKuXu2Z1llZlww+BsyQ9\/6eJPWr7X+6e8jAeo1\/uNndDLVtyxNCOqSuBMXofojXFWHyueeRyarokO6tkYAFYr\/Gt6SqLZvB2UIVkfvIZmZZ\/H98KQSr9NZZ9fDLxVkoK0d1di3NTLZvYb1HcrzZMZvArLLgLMXO9\/TkLdjZAtb5vbHjxvyZxbHZ2S0j823G1eD6mJLyg0soKeceKUenAoodAOmcXBmb9SC7V36FgQ7gY04H5rJbt0p6VH4+c1gzcgNACYq90ceKlxjXSU7gIiCXpPSgZ\/kSL1lHrbne17qgPYYS7GS0LhC35xyc5ou2cofGTC7Arw50fBFQbyfhHxUnAVyv1Gc4MrTKUcOBOH9w2lV2RVkCNj6IiXtG1JvrwjoOjb79L7CSnpEOQ1zztaxxvz6zQYXddcqkv1M41IkaP+DVcdoIhoDfZp6iWUEhyGyo6ZBxFU7sAiXxNadl2WBk963jmYBvTS6VRuyADAeutmZzBTKrLNQIswPlItHN\/Bx\/xGQw2YKVZeukWoPOZe18C5AeKAMn4Aq6jGBe6KyuhCz7gwHSCIG5KxIkQeKiSLMG6GvsFX8RmbdA1846jDWFZw+q9e8AIrgna3B9zTJJRdDToymLTKNmQv\/1hVLv79h3ckdHnPswPDbszWLGj+RKTZBsiqkyDaxl70ncysrgekXksgXvdi0FG+vGu8VDkVhG6Kpz0cabR4wdNDrt9NgdIguw0CQeuvMNAwLbM\/RhUOYfC8tsEkbhxDoD5aWF8kanGmxGe5P1heVqvY4Mq0KAuWW4M3jD0tNqdcvUkup19MIv3SQ08umqfJm0xCIokXcnazapsmhReyCSgVT7CO3I+Ty839whhN5NrwYM0EovgP+W\/QUJu1T1lxD4pxwt6SxR3870WEWYdAuZ43my1+0HOKd7R\/KiItfsqI0EwMrdN0Gv25IxUKL9Vou+qYLrTHBG5QYzbLpD8P1BijnD9ntajYmb04vCLJDqPTfgPdJPZ+AtLimf6TcXeJaIi8sCeaPXBwf6SoLXJAkQomrtuqWxohh5G7hmJld4GE\/cYE8jR5zXqjPGJmhB3eNTzfaMdQ5x2ulFTZ3F4vm1GCq5t9nehS6EA6PKi6qGcVHDyXcCL3P9wYPmoDGZjTZyaa\/XmKzgMNcc5caq4m78R7963kJ8EX\/bMvDSwgVAmBtYnhc9mVsue2QLps8FUulHz\/5znQoAaDmIYQC4BOweXYcCeuhPJaXHyRgKl3AuxJxLNR1ESG0R4XIPTAZcwXuBkqpjB8331bRPNsR5LiYj1ZghHOrKQqpbnOP6ayQq21r7JBoZIXgmvz\/dLKbOeeXwalHhMzKwfrjOeEVaH+JWPfOZZJBPmY0WVY8OFLJ8Ozub6bzUHNTs1MfwIy5bHAVTmNnAo4aa7ezo0Dwoq5ucV0yT6V7HgtKnpvcsAnj4Gaz\/2aw0U\/eM5LzTA4fhg073hpuaVvf+A\/6grZ5uCCHw2K2L0nLVL6MoQ+6jLVQRFEQdFGKzr6J+cLdydlHguakdTnGT\/nZVHciXrPx+aSRPFL533R7vDI1Wo8L7nXuty3D9Cx7\/TFTIOnbU9JbiCqEi6UpLLBnAHBJlhS6mAh58JMTu++","iv":"a9153588745f69d6fa56c06d5f63e1c1","s":"dccf4bbf0c201b40"}
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