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May 14, 2025
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Retail

Selfridges adopts Snapchat-powered AR locker rooms in store

July 10, 2024

The retailer's social media-backed space enables guests to try on sports attire virtually and share products with followers from their devices. Image credit: Selfridges The retailer's social media-backed activation enables guests to try on sports attire virtually and share products with followers from their devices. Image credit: Selfridges

 

By Emily Iris Degn for Luxury Daily News Service

British department store Selfridges is getting ready for one of the biggest global competitions of the year.

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  1. Burberry honors roots, presents spring collection at Highgrove Gardens
  2. Luxury Unfiltered: How brand value misalignment creates billion-dollar losses for luxury hotels
  3. Diageo to serve as spirits sponsor of FIFA World Cup 2026
  4. With ‘Worn for Generations,’ Belstaff embraces close bonds
  5. JLR reports flattened annual revenues, high profits
  6. Positive Luxury launches supplier recognition program
  7. United Airlines reveals new international business class suites
  8. Kate Middleton presents Queen Elizabeth II Award for British Design
  9. Follow @LuxuryDaily for the latest in luxury news
  10. Assouline debuts home fragrance, decor collection
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Follow @LuxuryDaily for the latest in luxury news
Luxury Unfiltered: How brand value misalignment creates billion-dollar losses for luxury hotels
JLR reports flattened annual revenues, high profits