Multichannel
April 13, 2012
By Tricia Carr
Former Niche Media CEO Jason Binn will publish a new magazine this fall in collaboration with Gilt Groupe, a venture that advertisers should take note of for future print campaign placements.
{"ct":"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","iv":"e39d3f959d5c221fa3eb55ae7a5bf20d","s":"ab750659a4d21232"}
Share your thoughts. Click here