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Dec. 26, 2024
  1. 'Clash de Cartier' campaign explores dichotomy of dressing
  2. Edutainment leads metaverse strategy at Max Mara
  3. Luxury consumers trending toward goodness in purchases, values
  4. How luxury is the millennial’s unlikely weapon to fight social inequality
  5. Leading with pedigree, Range Rover promotes plug-in SUV
  6. Tiffany & Co. acquires historic Titanic timepiece at auction
  7. Rolex partners with Melbourne’s National Gallery of Victoria
  8. Off the Cuff: A Q&A with Neiman Marcus' Stefanie Tsen Ward
  9. What to look for when buying your first luxury watch
  10. Luxury Unfiltered: Burberry is on the brink of self-destruction as it taps a new CEO
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Print

Innovation is key for the future of print

April 10, 2012

 

By Tricia Carr

Luxury brands need not abandon print as an advertising channel as long as they keep digital in mind and incorporate innovative ideas into magazine advertising space, experts say.

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  1. 'Clash de Cartier' campaign explores dichotomy of dressing
  2. Edutainment leads metaverse strategy at Max Mara
  3. Luxury consumers trending toward goodness in purchases, values
  4. How luxury is the millennial’s unlikely weapon to fight social inequality
  5. Leading with pedigree, Range Rover promotes plug-in SUV
  6. Tiffany & Co. acquires historic Titanic timepiece at auction
  7. Rolex partners with Melbourne’s National Gallery of Victoria
  8. Off the Cuff: A Q&A with Neiman Marcus' Stefanie Tsen Ward
  9. What to look for when buying your first luxury watch
  10. Luxury Unfiltered: Burberry is on the brink of self-destruction as it taps a new CEO
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