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Dec. 20, 2024
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Sports

With eyes on luxury, U.S. Open tees off in Los Angeles

June 19, 2023

High-ticket sponsorships, like that of the U.S. Open, are hot commodities in the world of marketing, especially among luxury brands. Image credit: United States Golf Association High-ticket sponsorships, like that of the U.S. Open, are hot commodities in the world of marketing, especially among luxury brands. Image credit: United States Golf Association

 

By Zach James

As clubs are readied and crowds converge amid the city of angels, luxury is at the center of it all.

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  1. Wearables, AI at forefront of 2025’s digital trends: IMG
  2. EssilorLuxottica, Prada Group renew licensing deal
  3. Montblanc cuts ribbon on concept flagship boutique in Chengdu
  4. Off the Cuff: A Q&A with Aston Martin's Marek Reichman
  5. Rolex partners with Melbourne’s National Gallery of Victoria
  6. Mercedes-Benz rolls out AI-enhanced MBUX Voice Assistant
  7. Luxury Unfiltered: Reclaiming luxury leadership when client expectations shift
  8. Follow @LuxuryDaily for the latest in luxury news
  9. Tiffany & Co. acquires historic Titanic timepiece at auction
  10. Magic, melody guide holiday campaign from Cartier
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Wearables, AI at forefront of 2025’s digital trends: IMG
Follow @LuxuryDaily for the latest in luxury news

Montblanc cuts ribbon on concept flagship boutique in Chengdu
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EssilorLuxottica, Prada Group renew licensing deal