Research
June 16, 2023
Findings from this year's edition of the brand equity analyst's report suggest that high-end market players have shown outsized strength since 2022. Image credit: Louis Vuitton
By Zach James
Luxury labels proved resilient last year, retaining greater shares of value than most in 2022, according to new data.
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","iv":"4d79033d36404e1cbd83b7952e22a9b9","s":"793cf2e91ba0ac82"}
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