Mobile
February 14, 2012
By Kayla Hutzler
Toyota Corp.’s Lexus is using mobile banner ads to access The Wall Street Journal’s affluent reader base to promote its new 2013 GS model.
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","iv":"ec9af299080526043819dd425480daa4","s":"c493846ec99b0eb3"}
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