Retail
December 21, 2022
The brand is partnering with influencer Tamu McPherson on a tech-forward and festive storefront experience. Image credit: Bulgari
By Marybeth Connaughton
Roman jeweler Bulgari is injecting contemporary digital technologies into a classic holiday pastime with an offline extension of its “I Believe in Wonder” campaign.
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","iv":"5ab2dce1a5d523b634116fae0122d4df","s":"bd6b612fa6cf9f79"}
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