Research
February 2, 2012
By Chantal Tode
The cost for brands to acquire loyal application users reached an all-time high in December as companies bid up the price on mobile marketing during a period when consumers were actively engaged with mobile, according to new data from Fiksu.
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","iv":"0e075dee60fabf74009a6aaa1cd182d0","s":"be7cd932e18305c9"}
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