Fragrance and personal care
August 22, 2022
Actress Emma Watson proves the Prada Woman is multi-dimensional by way of a self-directed campaign film. Image credit: Prada Beauty
By Amirah Keaton
Italian fashion house Prada is partnering with English actress Emma Watson, in a strategic move emblematic of the brand’s intellectual values.
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","iv":"32e6f9b043ed5ef60230ef913b04ef14","s":"89d251d18bccb8e1"}
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