Tapping into affluent consumers’ emotions, rather than product-pushing, is the main point behind any mobile marketing tactic this St. Valentine’s Day.
Mobile sites, applications, banner ads and SMS can all contribute to using emotive marketing to inspire feelings for loved ones at any place or time. By using this strategy, brands run a better chance of driving transactions.
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","iv":"67385f6e4b27c2bfb1338ca458534013","s":"8d04749cfff87384"}