Marketing
July 20, 2022
Affluent Hispanics have more children per household and are more likely to be the parent of a child under the age of 18. Image credit: Ipsos
By Katie Tamola
Hispanic affluents are a subgroup that is steadily growing in size, and brands and retailers must be cognizant of their interests and demands.
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","iv":"5fa16f47b2b1a448d368cc977fe4b717","s":"202be919c8915d0c"}
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