Marketing
June 20, 2022
Louis Vuitton is the 10th most valuable brand in the world. Image credit: Louis Vuitton
By Nora Howe
Luxury and technology dominated this year’s list of companies with the fastest-growing brand value in Kantar BrandZ’s global rankings, with French fashion house Louis Vuitton listed as the tenth most valuable global brand.
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","iv":"f7ef9404ad212874cfcc113a950b1263","s":"628b577b3b58f5d8"}
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