French outerwear label Moncler has found a way to tie together corporate social responsibility, the fight against fakes, social media and its spring 2012 advertising campaign through a consumer-curated photo contest.
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","iv":"b4ef3a6a5d451d70b149a956e5b3a91d","s":"a6ab9b9e6e7907a0"}