Retail
February 28, 2022
Social commerce and influencer marketing continue to grow. Image credit: Afterpay
By Sarah Ramirez
More than three-quarters of consumers find themselves “very influenced” to shop via social media, according to new findings from Bazaarvoice.
{"ct":"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","iv":"cca68014ca44c35011b8e82843d07ed7","s":"b808c71933b1e515"}
Share your thoughts. Click here