Retail
February 14, 2022
Direct-to-consumer (DTC) online purchases increased by 17 percent in 2021. Image credit: Unsplash
By Nora Howe
While uncertainty regarding the pandemic and its residual effects remains, it has altered consumer and brand dynamics, accelerating the shift to cross-border ecommerce, primarily led by millennials.
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","iv":"369d0eef8c7065022e25ab365740a40e","s":"cf2432a625d05233"}
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