Column
December 22, 2011
By Gary Schwartz
Now that I have your attention, there is an interesting parallel between Carrier IQ and Starbucks that explains a lot about the phantoms we battle in the mobile world.
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","iv":"8a807cff5c7a98e4aed13e0b96c43b06","s":"cd2b3d198cb856f3"}
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