Today in luxury marketing -
LVMH got its hands on more Hermès shares
Just one day after the Hermès family announced that their new non-listed holding company — which they created to protect the company's shares from LVMH's encroaching ownership — was officially up and running, LVMH said it had increased its stake in Hermès yet again, according to New York Mag's The Cut.
Please click here to read the entire article from The Cut
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