Marketing
October 14, 2021
Americans are more diverse than ever, which means brands need to rethink marketing strategies. Image credit: Resonate
By Nora Howe
As brands aim to connect with an increasingly diverse population in the United States, hyper-targeted marketing has become more crucial than ever.
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","iv":"f512c76e16c6e79df92dc7b2d4947941","s":"965a86f3d064a876"}
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