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Mobile

W magazine boasts 11,500 app downloads on heels of sweepstakes promotion

December 14, 2011

 

By Kayla Hutzler

Condé Nast’s W magazine recently celebrated the 11,500th download of its Daily W iPad application that launched in September, a success due in part to its recent sweepstakes promotion.

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  1. Estée Lauder Cos. establishes new fragrance innovation hub in Paris
  2. Desirability, operational efficiency key to luxury brand growth: Accenture
  3. Luxury Unfiltered: Reclaiming luxury leadership when client expectations shift
  4. Rolex partners with Melbourne’s National Gallery of Victoria
  5. Tiffany & Co. acquires historic Titanic timepiece at auction
  6. Mercedes-Benz rolls out AI-enhanced MBUX Voice Assistant
  7. Wearables, AI at forefront of 2025’s digital trends: IMG
  8. Porsche Design boosts in-store traffic with Linkin Park collaboration
  9. Luxury Unfiltered: When brands fall spectacularly short on client service
  10. Rebag reveals influence of celebrity style on secondhand market in 2024
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