In-stream video ads, which appear as a commercial break in full episodes or before video clips, outperformed online ads and were strong across a number of categories in the third quarter, according to new data from Rhythm NewMedia.
{"ct":"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","iv":"95bfbd7a40238bfe723d0a51479ce59d","s":"e42e4e5945e04c37"}