Marketing
May 4, 2021
Louis Vuitton is valued at more than $59 billion, according to BrandZ. Image credit: Louis Vuitton
By Sarah Ramirez
Fashion house Louis Vuitton remains the most valuable French brand, having grown its brand value by 11 percent to $59.4 billion according to BrandZ.
{"ct":"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","iv":"b35cd18d8fd6b1244f23c976c62c5b7c","s":"e21c60ce15cf02b9"}
Share your thoughts. Click here