Media/publishing
March 10, 2021
GAFFER partnered with Valentino to launch an exclusive content campaign with Real Madrid and Brazilian International soccer footballer Vinícius Júnior. Image courtesy of GAFFER
By Katie Tamola
London-based media platform GAFFER is connecting brands with the United Kingdom’s most prominent and marketable athletes in an effort to bring authenticity to younger consumers.
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\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