Retail
January 13, 2021
The marketing approach for 2021 will be to do globally what worked in China last year, from embracing content commerce to investing in livestreaming. Image courtesy of Cartier
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D8j0iZYp5QOUtr0uefd+VsRzQlvOEy6nFNt\/4FnWBx7ugwf3cRqlNXrZOzZsEo6\/4pl75vJ4ppsEtQ8zhgCl2YWxnI+oIu4bvOLUEdMf2Ldtoan7Q2NHEhmkjnGmCARjqxnvnJ3W+nXAwSHEose35qmXjVE8Djq+pNtS\/4xAlVSGvZgx7xAH1krnS4SGlk3lHRCFD9YkuM8WB7pdbiAwEGAXI\/2TnxjVdPKlYSq3tVgTi9to7iOXjHJTPsGMAeRVyv\/JtEigTR31scWEqzi8xskgWArUwOSO+C0hBjWorntIyv4qvUPdkSoGsLafNQNsnvn7+x6PbQHmO3riw7VmmDHmEOeUOK5hmlBgDL+oxfvvY3QOl\/peB\/xO3WtHARE37BFSjxQfLK6qrRDeuXzY1uYRaIeeNit8wgNd2roKb\/Yz7sKj79PbUtRT\/rnGXfOG4gd90KK8epv6qb229cpqvavMEYVtdoW8fZwgJifLIy35QivAZTsQgxFYPTKBo\/CGxn5dvC1wfm+1r+3k3\/0MSyOcd0348yQLu\/7mVA8BgKuw9pLp4j35oYEMMUWJ3nzIlQiLCtRHr4Srskt7Cx+DvtsJrhhte1ycev6zjwumVWh7OnFWWxA0uuAg64GnQWQV1J1e1qQG4euewglhtOpOwgMe26+m030+E\/zTwU036kc7Nk2bXIl70k4lK2VLE\/xJaa8BZa39KFWggsA2NBiKaS\/7yZUsYTYYoJaDsbujLU\/zXVrNnW+lnvLnvlm3awMuE\/RqYivNDMq8IhEjtn7AUZBqdrgP3VYaNyM0zz3btUsk5cX2fopLeE9LlTFcUV8HeOgVbr1H9l9E45NELBI3+VpgZQ\/FiZhwD9xa+VGWvIfg+7FOMYkhETwRMXqLWQo3LkJjvgObVNP6NoHP\/w+Erkhd2zMN6ydMPel6VK7D86SInyVHH5tXg+EO2lcK8fS\/xirAEICN1Vb40NcNXRgLqNAZ5kOlJgcjjtj1VdSc9aCsDrROgkDkIEphEMFei26hURmjmgwQqT305Rfq7334k1rRS6pyyoG426exUO9Qo4TdojMji3vJ\/mDInIJ+DmgmsoAWgBunUaL1yHVPuqWhk0HU4uUVGJCXikttw+Z2yWh6+AjQreN2lx7iGmV3SY2JmietiimxUI2rxHYVRSYNQC5A8K1hZXMage67xAaBCI9qIb3KjWUH0TgXq8TBoRRZkI65Y+reOuM1sswX1kNKSC+\/DDI0wJt7qFV6bGSQYaAvQaw6NFI8Wn1cjtHtMLqY3RCD9oI4A9Q96g0dcw5Ede8yzbgfQC6Op1jWcoTzT2IcSmDrs\/08RplKjtV8\/GfP2Ie55bMyuHLmIkKYPxkG5IJOV6Xwh0PQZxVb5yzd\/dPQxeynfwiPtATmABk+pT+oAOJz3CjRoep\/ZW7SthzfMjtiouK16c5pHLw6ZEv\/bfI81b2lGS2Sbcx9nk92Rjl0Vnlnhb5Ae6u28q0XxZZTXwj4KUEDv9pa1YmRObRWm+gXlyayzvF9QxaAcYRFpNI7ZZGVyKGsuGk1OfastQPDOAGl5brdI3Sq8ThB8Z+HgBgDGsnTUZk7ZyOWTAY4nqA\/IGiVmZHsN7F1y\/OlvCp+DHf+418ZVlJDkZrNQDtmMfHSIeiVwSZNL+8u3xGWbLYaWlO8YWQSs1fbVvOtIhroVI8JgNRmGIOo9EmcJZiG\/9BDJDDkVWirafWbufZBtRaq2J9CA2z9L3y46XjysYDY\/EDB3gUdN2\/E0qUTv1uT4tksIH4w2Nua5NX++5mKekxVqa9ay5HdY1KsnL1YnqUvWMz3XGiYlKYwwkVIGV4GxEXdMx0xOFhK8dT0Db7Ramp714qV3STkMtRzxa8PlgWttZ\/BqEZ1CoGbNggHsriT\/cDW8jiq+HzEX16c6Xgg1HLnD+zLYXwdKdHLxEXz3B+Nvbp1OxqmOaIdsTBh0D+V+66s7KhoivxkPm0aWWYUrnI\/Er4HXcLZkatvI3D7zKnkESaoM4qPOj0rSkdRoNdCviMJrvVNf2rKbQ7ljQykS6mcDxZvo63Gnog9raFAg+l06tWWDXS0b9VMK5bP6yAs8BTdrDJF8pdnpWnBpxDjEtchLZJhDwFWBOkFI77bvh5KPjYPYpz0IRsLLfR9papHPDy7wwDSjPmLDkW2nuBRNP3ycID+qKGT\/dDMmMPIt1KZLX3fn+lTDxLXVhAR55QoVBlK+u5mfvH20nNsAxWmaYuAhFl2CsXtc8ulvYkGCLJ2V6EmPmKfWMQ6adbBaBoqiiSSJWK8I2CFfNRAzlJtG3UCy6sRyDLOxI5fXuOH3d7x4KOVtUZO+xXndIt6ImlPHvlRdme5i3ryaDJxuh0+3nZ8NgzzmK+aRg+UNguJ5dTF+SW8gc5PSuwEY4SoaTh9BEX\/UURUyJ1GK+U17NhjHAXLVQzarI9HawEAqa+8YP69mL9OYqMiOy5uAsyrxBLOcgnZXT1s0WIMj3z3RsbMgVRffF7ENNbtMVGI5gHG6hzE99i6Fd0tFcZw3KjFlW2A\/I4tL3WufHuK65UpTMJ+Imr\/nBzbZeAJeknmDDuO1Ycy\/yonNtJCrGmGOCWsDJfwBFUJ8ug0FE5YhYZ6nT91rtouohde\/c+3LzSRRBy2ICxPyFSdkjlQ0tMQTF8eOCmCqAOGUYpOxXj1\/hBhus3tgICIR6cal2MwXLGB71EGrBIDv90wmxred2fBmMMrYl7HOCvu3Hzb0IiW0UVzqAh+sYvMqxx5s2qP8sEyPg\/qr5YLE127PPgsgkECwcONzXHnebljJT2c+dPNUs0CduP19p2v9fZ+2uykunzkKTWfmL2YydNCW2oa\/Q6ByWd1uRjp38oWz64xAwfaozB8BO2M35m9+uUfwEtzF8TOdtu7FWWtiL1wkJ+lYwmdd2B1nYdnl2E5wtyVnnPQgLHP1Xd356cmFcuDVqVtSeXLRbQBodmb7RXCr81zcbiGHjW9Egpy+Ats5\/YUuKQMmV8cMfXURLCqRQW9B1JSztT6GccvapNWZwQeJgDFbk0Rn1hL8pooZapDjlpRMErvl\/7OLuHbYT26MTs68ont4G\/EFRryKE30pK+XldsZ0lcAViPmUbo5Io0\/0x2Zjo4+VKMUepWNaJ8JoJ2FPjVbP+gtGd1f4UdrETHB5O3f2T2G8NtqHdBnNiYBQAJQZXgLWzVQNyqXyypFeGbmZiDCccFga7roa9ppt1hiFvjY73CsIpMiEabsU+mAy4MiJulDG5UdMjw\/vuxVOw7kIjUviQXMkDoNFOfFPQbWMHtbJnz2ewqGisCRCijluG6htumPr+WE7aIh1MLiq007yy+hvIUOy2ZWG+wzOQXmsWn4GpIJCf1yDCejZ3c6NN6mInq5iXjxmV\/uUIVGZ8y+TUrGqT\/iZvL4RrxHw2HJyqb6iu3nVnsRU1WTzrraytpdJSo1Kz8umFA2+7D\/xxaeJ+ibDt\/r6wzHz5j2uMJPJjxcrXHqNGq+KccD8ZTAyIIf2v5ITewgxOb8rNyYNnGP0n1Ie\/j9B++LD7MH51twOUP1UZA0pE6qR0hFdOWIlHNUZ7RduXR2I5KrOGAf9bKuxSGS9SZb3\/vPtqcFo5hM9uK\/Krdy3Eum8l1w0kAu2SSbkdiys\/q\/3Y\/dTW1UtmgKnKQBDSgX9F7\/Iw1kyCvBNI\/5v97igZf9dPQFJTF9PKm2IM\/dAuTr79Cw3xnuQfEVkwQS7V0M7yv\/RE8Crf1RNes0B8pxUDcIionJHxjWWpGzeHLphPG2q9OZnTdOCXOGuDCY\/0uAoKzv7ctQvX8cZ2B8f8QqT\/kt02OifSke6UfOkR3bsVJZ8o51S\/c5GpkAN4Xcz045ZtOoiJlIS9QD0tX4Tzl4TedfBOxbE4Bk9QdOJ0l9SD13amJyk1+PW\/IdEAOYSZrYpwsSdC8ID\/CDh+3UGNPAgDchN\/LHF1Mn0mkO4df9paRKmzNDS5ybypETzPAyNdsqcs+Iovq\/Lwt7A5X1q3gz1w2rgx\/c2SbdwwnmgUaaKxmXSVYtqZtN5DqHNlh7g8bPwnWJziYYykP0ZpMEIsXXlomaObfq37Lf8cpxE1T75PTpitJhm\/Mga8kQigaRQQ8cVvxwSW64bbY1Rit6V0zyYbSJbMpRQQN6g1W7vrXJLJKzJDc8zXcHvYr32F6r9aSGzx2XWhztzoMbM2EMFG2jy6CmKlUEz228KI6ICU61bWS5UAmXE2lwMHsc6LdF9slwTgKlacNJQhtFgW6X1Z9pUUSxNqLxofo7QRbPCYOLHyHnTlezWBeaMPXSq1yUVuVg2A7LwiRFSIIx4IcH0rE7\/xIhwjLj1FvrKDuYQbieEvhw31zT\/G+xijhXaZOvT+9hJfoAexQ9Ke0xMiPXdQCwgQwUsmqKlzAwWRXA2zxIdWSESD5BNhGOQy4VXEAKgcKNvwVADb5+Pw722YLLs618IOtkbtxz1TuXHN1\/T4AS+F0INcaIlsVZVVDbTBHT1jviw9OQ6pDD5ga0mTd8RJnopzSWx+yKAorXAwB5oKpUvrVmROCHGbXX3bSyu+8frkPes9C6CwD7ybebIUmdV6eBuvRgUihGhOokJyMfO+YSCLrvYfR9EI1QPK8VtgjSJhtg+3DUB0\/r\/x8ZuvhQTr9TLsK+VRnkdOLLqXx5s9k8QXYqa5uRiysGCFEYpfR4+TqcKXwCm\/\/cwaZJ0lP\/gew9Z35bHLtuh5Y1s+P4dHuVQJ1CnjfRPz+9BEY8dAKj4oAtWyBV5YPe40gpVvONI9N2DzQvnck0Xp\/Fkh7R1j09fuH2hPtlXp9+OzDty1UvUzmjrCHEecPCrY55xg9HiNVJTUrVoitU0FO2VmzeHgJsMKc\/pfA6cw5Q2sRufzZBrhE6LTakOwr77uXMnUf9zy7AhSGFJ28mg7CMRvTUNMDprV8XGg+qCTLf\/jb4xReJoka0qsuGbcyEdFnIe8Y4hiBqhZ\/I+WjIwBnN0Wt6tmEvucO9NKU3BjAzA3Wd7q\/WPkRBpPKmjCHZ7WWuGz7vFlhEWyWAhyKjdq60+LQ5AfVBduvEML+z22yF9M2UpApD2nqpfJY5ad\/jeqpXhM0AV47yrx1c81i9HNGMP+Yx1BOa5o3yEm6SjNrXA2imIdLGjG9od9qIebyfMoMdgS7gt6VE5mg4FxhnOWZXwq5OfiYEhee\/lHRnqTUPcYWopoZsqGpq7gFiNAPZAqzS0AjmZ5zhf9eyA1\/2f1G+2R24\/xCSoZl4KNr1NlXRFrZZgvQvAZ6c3V2WNJvXTMSLFU8hx0ysFtuanRN8DBgp07TihZRlC7XCBQ0WRq+CMSvrJXY5X5KtSzQvW4wYMzQNd8VaDpdS8AQAVAlDHTgZjIUiP1ezHE0ZYh+ipPsyTRSSIWrHVWYCtPTeHkVyOHLcH7pXnrnx5bxDgdxw4kswW4atYkuNzv1KwgMLHl3S1uSTXWYaggdCGNBuPLwOMMdKQ\/wsa6o\/dmvY5m7bWfhTTMM6qwRxGttu408MBOLJ6rS4B0D109eJQMtwASfE9f4kFFmCpRjiOFhIj0BA3fTmBcUOFSo86aUSr1swmzYHz7QZlShlkQQmSnPKw+NQuNeRfoyIw+EMgQ\/M\/aFXv75NcLQrEG3tzxqeex12TWb+NazfCSJd2evaWsMszkzfFg35\/dIpvLKDyl6ZirrGj3TCOMcWd4fAvwF4BorU6lqSGKKhZaejdXj4f+kOzJH1CgBPW+Q7T99L1HrQojW+LelLlkQJWCQ9wiVi7ncTY6KfFRzLUOQJ0JiHZL6956Tb8N\/b9heM\/qBi6JMi3y94JL24+lBg4NqSdkz+rkPyxHeHo0byyNOOHHctWMtptjvZFkLmThw72LOL614GfCt5nxNAGtnsFrr8Fu1UcpSL+2ZMJhvUrrWpjojF2v3uaSrBx8PZXBAstU0xx665zibS42xXli0v1+tFB6uwuMCWj2rE4damjF4PLzaxcnvsk8vNHlEqR2u2EEe7YUg4iVIxSVEILOq\/ZLfpnL6uis5VU7IzTeTCbOA5ubt\/LIaRcyF87dlIo\/5PLCJ+99vyrXa3wkggVtes9OInz\/SGs9ngiiCkUFeEbTgE8L0gtfHPDMcrDCvcSbaFGgo7EOMSVbNlJa\/UJ3GeOg31qq0WuRJqoxPDGoEWO7dlmO9g3yD9pJJGxSOdCrIf\/9WN6U6iZDCVw3g==","iv":"b509e54f79e9130ab6770908ecef248d","s":"6a03d3e942f6afb1"}
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