Marketing
December 11, 2020
Facebook has launched Instagram Reels in the U.S. Image credit: Instagram
By Sarah Ramirez
While it will likely take years for the Federal Trade Commission lawsuit against social media giant Facebook to play out, there is a real possibility that brands will be looking at a more fractured digital marketing landscape.
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lSQ8dTX\/H13XJd879p8ZueZFIJXPCpLM3eZIc2mbimpX\/DOQ42\/U9iFASoigNbkxVb2z0hofh6Bqh+\/9E3npfKChmwPdCmEHGY30SX5LAFhj2Pk8iq8GBk9RvHFI3QzQ9TxrMN03IKxAgMzHXuBOpHv+q+ZQAWUZnZgj0Jg+xx14hSQpTbC\/dHx3HCZRMsN+CTUGlQo0pXu0GNiPpg9w4+cgE\/1bhMHrw31X8W19lUAVBLn77pcWcLbxAOs+6js+PqM4GroCPzkk6JrmoeyY4wQzlwm0auF1+gfD08FGxKsaYWIO3ulZ2bRrm7UhEXgfr1hK02jyUZRm4EbICN9itoL5jT6E0fkdYSE4NarKn2drw7ncd9zsS2TcjSnNB4HBKVtML+d8i09Vh1H\/GpizUhkWUrDbzlw4saKnm9egaIrC8oDnR+Sjb9Vra9PBNBSrs0LgUYE8eCpBXGhgfyk++bGDAwNG3XcT37yK9H\/OPTgKupYyD8Z7GlCBZO9eoJRkrzCD1Ca3jrtP2ngC\/v967AnxhHv\/Z+jL6Zdfw\/1zm4bJNyrRt4kjB9j6OmiDMeDFCO9ZS81ZjUdb9nvAgWL7Z0k+fO8FDZYHtpmoiCixfgxGfj7SXle2cF7ZKLH4nZZ1HQhZ3nT2rlei\/kpJbsdUFOCLMPgqBpO4ZzJF86Pgun49r5BwoEEeWSWqjluixU4zY0XCRyAZ8EYA6HvOdLvgVjdJNL9gCZyPGJyOL731R2905cSmklqsgoXg5N\/aJ44QYJ8gZLm5\/n+TF7ExMoaZBd1FBGkQV7Zw01ueLXH6AuWieJjMp5zM0bpNIdiLBhJDNTNqsPujwQGIVr26DRcIG3WiS4Xf3MvwmXyghuKMj+LrN4GAhvUrN4q4t7ZIOJVDZSaYVBPxsHeRNzT+0lI05ukeb6uFaBy\/zMyujrWaWvZ0kl0pxKVUXwJffH6wj4cJAbtLLOi1raOf\/t+xNzRFD6uqBM07AVs5\/w2c4kPoix98p4lL2O2PJzOQFC7XNiBOP0V12wluSu6bWeMhPt0hxxShfF3XeAmMGTnEm0UIY8HL7kxso5N3H6zbUADP1gZxMZlZqpy2P6deroeUMQsESzp9C5iLaSTK8TTEHE856bZJZzXYgm6Ct5sbmJSAG4Jk5qZT2NbU46nw2DDYOZdxGjrGGRpN\/n8raOynp0rphPDye3gwvl6yKzo14Ol81Q3JuymI6fSm4owg4yKMKu\/Pod74YS9jhE+1tB3SboCHH0vQpp22J1sNAqCC3NGLfL\/6EJYYOgh4WwC\/mk29t4\/6VDeGd3OwnGC45GVufGRFM4kdj6paY5YHPcujS2gdEaMPiI2IE+NA3Bizg1xqfiZPTlq+XNv9M6MXfIoKi7PKOWzjFE0GzmKFszg+ty5PboSlfZpR2Lwui2tc4osk5ehNKWEjmepdAEo4GWlObr\/tiyk9+Ho9kGtuTI4raMj8LFDOP4xg\/XBT0fd6CrQzyHrC+BukdB+HyqffvkrXvJt1qcXH5C8e7poEs8nl0omXzKgmD+kBSnlHD0Ck+659UaWwVRDr7DAL3og0OBHCfO6lQA613R1yzEtlfYh3gQsIfE3DGXKP+TOPtVa5igvAr8KkKl2LuBB8ymM6WIazolvjLK9lFRqLPMCcTcmBA+pigq8cAFIoFQEpZGxX7ACojDg9O1XXk3AAfUnhsJYszO2ovBDjV3I37pgR\/3tuk0lWFQwqDRT\/\/oMcVioH8GTaCFPG+9sxeEeKL7+KWsWR83u3iQsc64CyTlkBz3FsAxGdCh46atKLHM\/ln8iurYWw1RaEFVqdqE6ZlxFPnbaJkXV9L9pOuHFWexbBdgwW+sJHVKu2zKlIfUndyP87ir5ckj4kKx9iY5nsKXy3KJF+G13rdAOpdG27BlBoeUGL4c17jBTCYFz1AMQAsa\/P5oJTuoJV4iOgqO36USaABbWj3XtndObAuvXvsUkqdetre6PpC+0iAxiL72kgm6tYPAGEftUz\/8Ut4C+GVQUXrDfThw0GnqbSW98EuKM2c38yuNzx8Se3MQKXkzDY+6euaoUG9SGoLnof1ZOkQZXt0yWLXBL\/tm23GcFuV0rXG+Hr0yIHxWZ4LBMHLCxRJZW8XGhjSPlDJotpItMxfZX6IFfLSA4SOtBGvKIQ+vBOONedP\/3nx6zzlkN8d1kfyWDoC7YgVJr3oq0KCHflfpq0uy0022aReBmu+3hnxRV+z6GRdN8jQexODuIwa7yHKMncBljVByBHsqV8lGBIAgpEtTLhRQcXZcDGitOb5+4M2qUXhCMefg2afZydvqexJt44HxPC\/XG4S7BJZC5R6Vc5UPyPPwiwmBHZofXi7Dcx9Xg7UDLBAQ6rRSGAkRW3mgUFdEkpmQbQYKl5+8VWr4FmXiyxN089LwnmNMPa15CndlySD+8vSb\/BVD5voob6HVm45FLYe304OZK6STuhxbbEm2CfHNpQBJ+ywZ0KaANtuMiIz2zZ7Yh0F7jTOk6DyqX35X7ZeslFQTxSeqlBEXkIoStaoeOkGrI6B2S1euIcZt+hVAdkN90ZCS4m+4Nv73WJLBfNITDjvoeYJLJKLidur+2mGtyXCbMC6O2o9D4n5hDZui5gKQ8bBgHalHQKRg346776wM+Bu69ayN7+0yP0KNoKlP6nxN5bu\/fC4ZN8jerREQpLCK4krmeHdUhxuQ7a3OFsRMS2MgoInR4KQorpciXADdS\/OtpsgjOkINIpWlkt2+9EYedf8et9WyOPPiWcOPnnw2\/l\/1WgIFlx6\/yIYI\/BYEmWXDckJtJ1fKRTILP6yDUnycI44uUqS+EbDccj+gIUzfm1nRkuQSBMxyat5BEb51XxQlRLS4sel3qg\/ETYh2k7QbQQQW0oHwlcia8P6bu6sleZ217\/vI4oqzaeLizIfDJEvciHHxQAYY0HvgPKEiY4B+oiQnzB7RKaNV+sv52GK\/xrn1nnyB2HvV1teqn\/nD6r5H45VL6cmWrFrVptMR9H2IC+UyLgX+G6cnBtsn8PZA54C769KkPEIyjeyRpivLFr0HTxbI5KGyh8hnGiDvxKs1iFPvybtQRxgHgATHSmrNA\/kmaKOvnytPWPcCki6NyZzq\/BrmUunQkavMMNMGlAolCn1vs5EXxLSzaN6698+7aA\/8KAANGDrPB5pFQXSzBld5B0YsXwD6RGSbfI\/lAAvRxbaYbKw5LyXIKN7iMYjW\/iq8v\/qVGBb5aE8jmqgGYx\/PyOTyPFEIGdPrrHXw\/LxmF6atSG9Knwos379buOBhBss0S0zahe\/7TF6aNkEDv\/orqqSm76+iFQLobs+Ibb8d6HFZVl\/LWP\/DobXwmxB2j7IGBsHejntsR2xgIztSDyVqEIPyK4m3lL9zqi9tLWaF8oFCt6v+rv23DByBmyk1X9gZRY1p44UptOxu1uRY0PN\/al2iRDMyNpTM4blCeCYj4BxGQNl2qSxpNmZ4uB6Yt+1wVdB7d1YS6F4hmRPIhR8zCecr+BP+oJ7sE6UK6R3VbxULwI0pIsQkts+2DB6G+H45zdldclMlgtzatT0Kufuq+9V+vu\/RLRQECbrdbrI3iadxEkLWGMaqwajPi1yMz3qkhoggr4jObRgJSDuLNvQo0tqKHTjuCUMu9KPf4OAK6UrTlEtIerUWeGgJjiGEQGRyVNWSF+iwO1vD3ycQLemT7dREUG\/V2GoeV6Ds\/t2D1iyuNwMa3W0Rs212w4yTvH+T7j0iZSwXWGzeo6JjoT1tjG2IppMa5\/f3d8+y7YZniOSPiL6pMg5AP6L1Z7VuLYMpFbo7kVI0dY\/S6yp76vbExWKbekKLLe012yu26FvEFelAo64z5AxHf\/o9wtS0BPpPY+0RcKGgB3YhrozL6Vzk7y6WqnM1r6lgUlJUZxGh6tcf83e+iDcfWFr+itSN2Ir6WW7iXGpMNLX15V+ETK2vd2UkiEFipjxkzay41OM36hX99P\/uHkRz4R0tl5KV5DdQzD3xpxWweJ75xmEwo6iBA6USO\/hXVmVcMV9lbQCXsfQvJl4TDGt1p\/H9Nx1uGzVWu7X54yqXgXdm\/Zd3u0kPsa3d\/ZLDpkderF7xntgtsv1sYNYvF9rFTc1sbVOkESC1XY3FejiyTMOlFsn8CNEF8IZrT\/LeUX5VdBA+tSdo0f5S2MoaEZz1ZKfS6qD7uSapNxm5Rtm4kmTv6iQdk4E0pQybWiUHADTeVVot4Gx2\/8Y7CgMBjtuIwtJc2K5xoMz9wHDCuK8ZU5YxjCBUDi1Vrj4fjUo2c6mvm74kbpFANY0nvGqJeRy9qYqIteCKVrMFjcEahLRqdQHu1kpdW5iavFFJAkMjL\/1+jbKH+rRHffb3KGQAkwFVowHecyo6MDabTr3\/xIsKRL+H0YGX2lsQUdJ7msHIMOaRCZszPXFTtWi0YCG7hsCYGdDQlE7X+EIk6EnrA\/0KSd5yRL1qzLfANQxMMfZf\/OWqBUrKr83E7LUhzTDp0CaHDMhd+HgelmixpnDexIZn7JO66uF8XG5fZrQJIMJZnlYUgGh8D\/TG1n2TuV5uw0mZSDGx6APMbLvzKCMsmF7CeHEjvMLDvF+P1tFG+c45SHDRiJFXrjghg29cvs1eZaJV5IOlysVXLuEMLE\/wAJgH4YXXSVZBCbRdq1BxT5H1+7Aikl4WbPIJ5UqpzgNIZBrw\/Z371oh4IUaA5DIDm9IIjyzZ4ecIgQZdZ9QvpV+nzhZxtvfhHKiPS0om\/xXpKWsVioSE6krb++3F8jhTJUcGX1Vy7S0VBV1iGd07flS9WFTvtanfDDcJO73\/qlcMWlO48TMUTBNTKXFc3lPV9ZFnf6fWOBBIHg8dAODsDe2pDiwdXXbTTGLuTM6dexm2Yd1trNntinwQIgfezbJo8+oc\/RDyLZ\/dChb9HLhl\/UKiTSO98WbHF37oCvHxrBw5eKunmjPgbZW\/Vd4cRyU+z\/trCKC2YnzoEhKfBF4C3yKVfia5rTbzH91ekeSdHWPr1rXq13MO735TsomEuTQwZR\/TJ5UO0Tmu7s99wu2fVpus8DuuZc4qHLYKUeWGZccLDcLbT\/XTc1L0mB0wa2pvr+3Z9sJruC2ES91+EPLL9fCtJ+SRjoOa9PvK7yiuEX8aaPGvoVPqCVasCZRt8+nR7E2QK7I0zitpcfovOjVwKlqx2CJkKJ0IFBoE7v\/1qgdA0CBITN6BgBTfa5HCzxUWXP24lGj6WlXVthHtbxKTHASr233gBRFFFgYjL0K2Y4145s76UUEZUl8hD1OwQxFvBKgIJImsERZky35PHC23pUTyZbv8GYs71\/vaXWFoj0HycvqxtkYSXtFE\/DI7+YIo2HJ8nRFwQgHa5meY0WStIx\/FTgNnviI\/aGpj3KLSXKsCU8K\/y2M7y06zIswtzQY\/hJ9qHu5x3cMesCu159E4\/eiNPiGArKO4D6feCxmBGdr8954QPymoqPPkWPdUCaJDJuqTSQRYgV0l7dI2ow3nyONHQhovTuHKbA6uTb9FsZwzAugURQjbu3mR4S\/fGAO\/CmKojfZpcBs+4TGFgQKiPB2WR6i2bKzaDnp4iudPUYKilcgUTO312o2w70h76zTY5E0pEPSc3FkU0v4faVj3qP+ZYJy7IKwcl\/FvcBwC0BowR8nZM1aw+KenzVXS18BL+d4cj83bbmQQfaHuudcR2YHm3nUowVyV+kqVx3MrzmgedduruH6bkeHBo9qosK\/K3kT\/VdES60hVrXYgEKM8Z7YPQjWFZr7xvMggI8IU2SOE7jXkgMy3\/VEdk1iBriJrJSEnMcudJKFHEfXayAUijf5VZ87GF2Ph6nLB6S1GIXUnbUrxFsiiWPh5DZmVQMgnAX4Oo8uK+RZInU4XrGAQ3fkkcWdvjmCANt2m7nX0ib8mscUugfZKq\/mn19f8t3qSF7Lo\/Ha2UfSdH1WHH8JsCBdayMGDfMqW4HtSqwy4DdEBg3G1s+\/g0G9dRGntegK0Rj+VoISU8xE1PHYzIW\/+q1BMmr0UO4qTv1YVXKKSiFpuhTSia8C5SVpppzEAWh0PMK27yz6vJ7ODTULtE8VuS4VeHnHBbPRc4HDG0rgTR7xaAA4xoZiUQY8f0roPuwvS+++V28ASeV4nAAIL2KOaAFV7f07i5rpWStSW0v11qLuD\/XoueJqe\/CcJaE9rICiV2TS1bgZyY7pVnE0DOctyWcjIpkjiP7D56ul82OG3J6y9Xriu8NU7BEvOkmYTSivrV7HOFPf84un6UIiG2JzhtZtRKHu37xtgeI=","iv":"ae9af22b034fd861f921a6a5518ea82f","s":"f6827571310edf7e"}
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