Marketing
December 8, 2020
Marketing aids the uphill climb in a rough economy.
By Ellen Kelleher
After a difficult year, chief marketing officers are in the hot seat and must adapt to shifting economic factors as they make plans for 2021.
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","iv":"7df6ea5163bd700779263017109d8103","s":"fd02338f3fd0179a"}
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