Since luxury brands are slow to adapt to mobile to begin with, department stores quickly got the upper hand in the medium. But that experience, trial-and-error and open-mindedness helped retailers to share a multitude of tips for closely-watching independent brands.
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","iv":"8e6c6b3fc69bfd98cbf3c08a3ba89946","s":"a2960500a633c92a"}